Training Expansion Opportunities Research Rockstar's diverse catalog of over 25 eLearning courses and recent course additions demonstrate an active expansion in training offerings, creating potential sales opportunities with organizations seeking comprehensive upskilling solutions for their market research teams.
Staffing Service Growth The company's Rent-a-Researcher staffing model caters to fluctuating project demands, presenting opportunities to partner with large firms or agencies experiencing seasonal or project-based staffing needs, especially in the competitive market research industry.
Target Market Engagement With a focus on busy professionals and insights teams, Research Rockstar can target mid-sized organizations that require flexible, scalable training and staffing options, positioning itself as a strategic partner for companies aiming to enhance research capabilities without extensive internal investment.
Technology Integration Utilizing popular tech tools such as Microsoft 365 and YouTube suggests an openness to digital and remote learning solutions, providing a sales pathway to organizations prioritizing online education, virtual collaboration, and innovative research methods.
Market Positioning & Growth While operating in a competitive landscape with larger firms like Qualtrics and Nielsen, Research Rockstar's specialized focus on training and staffing provides a niche opportunity to differentiate and expand within small to medium enterprise markets seeking tailored market research solutions.