Strategic partnerships Rimini Street is expanding through regional partnerships, such as the Datacom Group alliance in Australia and New Zealand to offer third-party support for Oracle and SAP. This presents a channel-led sales opportunity to co-sell with complementary regional partners and accelerate enterprise deals in APAC.

Agentic AI ERP The company has unveiled an Agentic AI ERP strategy that connects AI agents and workflows to legacy ERP systems to modernize them while reducing cloud migration costs. This creates a cross-sell and upsell path to existing Oracle, SAP, and VMware customers seeking AI-enabled modernization and cost efficiencies.

Cost optimization Customer wins and press highlight significant savings from Rimini Street’s third-party support model. Target large SAP/Oracle environments with explicit ROI scenarios focused on maintenance cost reductions, more predictable budgeting, and reinvestment into innovation initiatives.

Executive leadership Recent appointments of a new COO and CDO signal an emphasis on product strategy, global delivery, and professional services sales. Leverage leadership continuity to engage CIOs and COOs with strategic roadmaps for cost containment, service coverage, and delivery efficiency.

Global expansion Strategic regional growth, including a first-of-its-kind ANZ partnership and ongoing client acquisitions (e.g., Khimji Ramdas in Oman), indicates scalable opportunities to address regional demand for protection of customizations and SAP/Oracle support while funding AI-enabled modernization.