Family-owned reliability Rizzo Packaging is a long-standing, family-owned operation (since 1977) with ISO 9001 certification, signaling consistent quality and reliable delivery—key selling points for customers seeking dependable suppliers in packaging and containers.

SMB scale focus With 11-50 employees and revenue in the 10-25 million range, Rizzo targets small to mid-sized customers, presenting a sales opportunity to offer scalable packaging solutions and flexible service levels that align with their growth trajectory.

Core product niches Specializing in easels, setup boxes, and folding cartons, there are cross-sell upsell opportunities with related packaging substrates, finishing services, and customization features to expand their value proposition to existing clients.

Operational credibility ISO 9001 certification and emphasis on on-time delivery position Rizzo as a reliable procurement partner; sales outreach can emphasize supply chain resilience, compliance assurances, and performance metrics.

Digital commerce readiness Presence on Squarespace and commerce features indicates potential interest in enhanced online ordering, digital catalog integration, and analytics-driven customer experiences to improve retention and speed up procurement for mid-market buyers.