Comprehensive In-House Capabilities Robinson Research conducts all phases of market research in-house, allowing for high-quality, turnkey solutions with close quality control, making it an attractive partner for clients seeking reliable and fully managed research projects.
Established Market Presence With over three decades of experience and more than two thousand proprietary studies completed, Robinson Research demonstrates deep expertise and credibility in the market research industry, appealing to companies looking for proven research partners.
Relatively Small Scale Operating with 11 to 50 employees and revenue under 10 million dollars, Robinson Research may be more flexible and responsive, serving mid-sized companies or organizations needing personalized attention in their research initiatives.
Targeted Industry Focus Positioned within the market research industry, Robinson Research can leverage its specialized expertise to differentiate itself from larger competitors by offering tailored, boutique research services for niche market segments.
Growth Potential and Diversification Given the competitive landscape with large players like Ipsos and Nielsen, there is an opportunity to expand service offerings or geographic reach to increase market share and capitalize on trends toward customized, high-quality research solutions.