Strategic rebrand Pharos Solutions is the rebranded entity formerly known as Rock Solid ERP, signaling a potential refresh of marketing, messaging, and pricing strategies to attract new North American clients while leveraging legacy ERP expertise.

ERP specialization Focused on ERP implementations and integrations using Microsoft Dynamics 365 Finance and related tools, presenting a clear opportunity to upsell to customers seeking modernization, cloud deployment, and integrated financials with a proven process-driven methodology.

North America growth With leadership aiming to significantly grow its North American customer base, there is a bent toward expanding sales outreach, channel partnerships, and targeted industry verticals in the enterprise and public sectors.

Board-level endorsement Recent addition of Ángel L. Pérez to the board signals strategic credibility and potential for investor or partner interest, which can be leveraged in high-level conversations and joint go-to-market initiatives.

Financing and scale hint Revenue in the low to mid single-digit millions and a lean team (2-10 employees) indicate a nimble, agile partner capable of rapid delivery; position as a flexible collaborator for midsize ERP projects and pilot engagements that demonstrate value quickly.