Insights

Strong Industry Recognition Rootly has been recognized as a High Performer and Enterprise Leader in Incident Management for multiple consecutive quarters and received the 2023 CyberSecurity Breakthrough award, positioning it as a trusted and reputable solution for large organizations seeking advanced incident response capabilities.

Robust Funding and Growth With recent $12 million Series A funding led by prominent venture firms including Google Gradient Ventures, Rootly demonstrates strong financial backing and growth potential, making it an attractive partner for enterprise clients investing in scalable incident management solutions.

Targeting Leadership in Incident Management Rootly’s focus on modern, AI-native incident response integrated with Slack and MS Teams aligns it with organizations prioritizing real-time collaboration and automation, offering a compelling upgrade for companies currently using less integrated or legacy incident management tools.

Market Positioning and Competition Positioned alongside established players like PagerDuty and Datadog with a specialized focus on incident response in collaboration tools, Rootly can position itself as a forward-thinking alternative for enterprises looking to streamline incident workflows without expanding existing tech stacks.

Customer Base and Expansion Potential Serving notable clients such as NVIDIA, Canva, TripAdvisor, and Grammarly indicates a strong foothold in diverse industries, offering opportunities to cross-sell or expand within similar large-scale organizations seeking integrated incident management solutions.

Rootly Tech Stack

Rootly uses 8 technology products and services including LinkedIn Ads, Canva, Amazon Web Services, and more. Explore Rootly's tech stack below.

  • LinkedIn Ads
    Advertising
  • Canva
    Audio, Video, Graphics
  • Amazon Web Services
    Cloud Hosting
  • GitHub
    Communication And Collaboration
  • Salesforce
    Customer Relationship Management
  • git
    Development
  • Stripe
    Payment Processing
  • Ruby
    Programming Languages

Rootly's Email Address Formats

Rootly uses at least 1 format(s):
Rootly Email FormatsExamplePercentage
First@rootly.comJohn@rootly.com
46%
First.Last@rootly.comJohn.Doe@rootly.com
7%
FL@rootly.comJD@rootly.com
1%
First@rootly.comJohn@rootly.com
46%

Frequently Asked Questions

Where is Rootly's headquarters located?

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Rootly's main headquarters is located at San Francisco, California 94102 United States. The company has employees across 4 continents, including North AmericaAsiaEurope.

What is Rootly's official website and social media links?

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Rootly's official website is rootly.com and has social profiles on LinkedIn.

What is Rootly's NAICS code?

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Rootly's NAICS code is 5112 - Software Publishers.

How many employees does Rootly have currently?

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As of March 2026, Rootly has approximately 66 employees across 4 continents, including North AmericaAsiaEurope. Key team members include Ceo And Co-Founder (yc S21): J. T.Vp Of Sales: A. K.Vice President Marketing: A. F.. Explore Rootly's employee directory with LeadIQ.

What industry does Rootly belong to?

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Rootly operates in the Software Development industry.

What technology does Rootly use?

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Rootly's tech stack includes LinkedIn AdsCanvaAmazon Web ServicesGitHubSalesforcegitStripeRuby.

What is Rootly's email format?

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Rootly's email format typically follows the pattern of First@rootly.com. Find more Rootly email formats with LeadIQ.

Rootly

Software DevelopmentCalifornia, United States51-200 Employees

AI-native on-call and incident response.

Modern Slack and MS Teams native incident management—from your first alert to retrospective.

Trusted by 100s of leading companies including NVIDIA, Squarespace, Canva, Grammarly, Elastic, Tripadvisor, and Figma.

See why they rate us 5 stars on G2: https://www.g2.com/products/rootly-manage-incidents-on-slack/reviews

Section iconCompany Overview

Headquarters
San Francisco, California 94102 United States
Website
rootly.com
NAICS Code
5112 - Software Publishers
Employees
51-200

Section iconFunding & Financials

  • $10M$25M

    Rootly's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    Rootly's revenue is estimated to be in the range of $10M$25M

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