Insights

Growth Signals Direct-to-consumer and partner channel growth are contributing to improving quarterly sales, indicating an opportunity to upsell integrated e commerce, analytics, and CRM automation solutions to optimize multi channel performance.

Financial Momentum Q1 2026 results show strengthening top line despite margin headwinds and higher project expenses, suggesting readiness for services that improve gross margin, cost optimization, and project management efficiency.

Tech Stack Synergy Existing tools such as HubSpot, OpenAI, Slack, and Miro indicate openness to AI driven marketing, sales enablement, collaboration, and data analytics enhancements; pitch tailored AI powered workflows and integration consulting.

Leadership Engagement Active executive leadership including CEO and CFO hosting results calls signals decision maker access; leverage direct outreach for strategic initiatives around growth acceleration and digital transformation.

Market Position Fit Premium outdoor lifestyle brand with growth ambitions aligns with software solutions that streamline e commerce, CRM, and supply chain visibility; present scalable platforms suited for mid market brands in transition.

Similar companies to Roots

Roots Tech Stack

Roots uses 8 technology products and services including HubSpot Analytics, Linkedin Insight Tag, HubSpot Content Hub, and more. Explore Roots's tech stack below.

Media & News

Roots's Email Address Formats

Roots uses at least 5 email formats:
Roots Email FormatsExamplePercentage
First.Last@rootsautomation.comJohn.Doe@rootsautomation.com
63%
First@rootsautomation.comJohn@rootsautomation.com
31%
Last@rootsautomation.comDoe@rootsautomation.com
5%
L.First@rootsautomation.comD.John@rootsautomation.com
1%
First.Last@bevaya.aiJohn.Doe@bevaya.ai
100%

Frequently Asked Questions

What is Roots's stock symbol?

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Roots is a publicly traded company; the company's stock symbol is ROOT.TO.

What is Roots's official website and social media links?

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Roots's official website is bevaya.ai and has social profiles on LinkedIn and Crunchbase.

How much revenue does Roots generate?

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As of August 2026, Roots's annual revenue is estimated to be $10M - $25M.

What is Roots's NAICS code?

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Roots's NAICS code is 5112 - Software Publishers.

How many employees does Roots have currently?

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As of August 2026, Roots has approximately 100 employees across 4 continents, including North America, Asia and Europe. Key team members include Sales Director: B. A., Project Manager: L. M. and Cloud Support Manager: R. M. Explore Roots's employee directory with LeadIQ.

What industry does Roots belong to?

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Roots operates in the Software Development industry.

What technology does Roots use?

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Roots's tech stack includes HubSpot Analytics, Linkedin Insight Tag, HubSpot Content Hub, Microsoft 365, OpenAI, 1Password, Slack and Miro.

What is Roots's email format?

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Roots's email format typically follows the pattern of First.Last@rootsautomation.com. Find more Roots email formats with LeadIQ.

How much funding has Roots raised to date?

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As of August 2026, Roots has raised $44M in funding. The last funding round occurred on Sep 16, 2024 for $22M.

When was Roots founded?

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Roots was founded in 2018.
Roots logo

Roots

Software DevelopmentNew York, United States51-200 Employees

Roots Automation, Inc. is a software development company headquartered at 88 Pine Street, Suite 1800, New York, New York, United States. It is the developer behind Bevaya, an AI Agent platform designed for the insurance industry. Bevaya provides AI agents that read, analyze, and recommend across underwriting, claims, and policy servicing, including triage, clearance, rating, and coverage analysis, with an accuracy of over 98%. The platform is powered by InsurGPT, an ensemble of AI models trained on more than 300 million insurance documents, and is deployed by carriers, brokers, and TPAs atop their existing systems in over 115 production deployments. The company employs 51-200 people and maintains information about Bevaya on the Bevaya website bevaya.ai.

Section iconCompany Overview

Website
bevaya.ai
Stock Symbol
ROOT.TO
NAICS Code
5112 - Software Publishers
Founded
2018
Employees
51-200

Section iconFunding & Financials

  • $44M

    Roots has raised a total of $44M of funding over 6 rounds. Their latest funding round was raised on Sep 16, 2024 in the amount of $22M as a Series B.

  • $10M - $25M

    Roots's revenue is estimated to be in the range of $10M - $25M

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