New client win RTi Research recently signed Munich Re as a client for the 2026 edition, signaling the ability to win enterprise accounts in the risk and reinsurance space. This may indicate openness to expanding into insurance and financial services market research partnerships.

Growth potential Revenue range of 25–50 million and a team size of 51–200 employees suggest RTi operates with mid-market scale, offering opportunities to upsell larger, multi-project engagements or add-on research services to mid to large clients seeking scalable insights.

Leadership expansion New Project Director appointment from Toluna and Big Village signals investment in client delivery leadership and modern research practices, which can be leveraged to position RTi as a capable partner for rigorous, multi-channel research programs.

Industry positioning With a 40-year track record and a focus on turning data into actionable insights across brands and cultures, RTi is positioned to differentiate on storytelling, actionable outcomes, and thoughtful research design—aligning well with brands seeking strategic decision support.

Digital readiness Technical footprint including WordPress, SiteGround, and standard analytics tooling indicates solid digital operations; there may be opportunities to extend digital surveys, automation, or hybrid research methods to accelerate time-to-insight for clients.