Insights

Strategic Partnerships Sakar’s history of frequent licensed collaborations (e.g., Mattel, Authentic Brands Group, Epic Games, Sega, Subway Surfers, Monster Jam) indicates a strong pattern of external brand partnerships. This presents a sales opportunity to position additional licensed product lines with compatible brands or entertainment franchises to expand distribution in North America and internationally.

Licensing Expansion With a broad licensing portfolio and ongoing affinity for branded wheeled goods and consumer electronics, there is upside in offering end-to-end licensing support, co-branding campaigns, and product integrations that leverage Sakar’s established licenses to accelerate new SKU introductions.

OEM/Private Label Fit Revenue range and global footprint suggest capacity to scale product development for retailers seeking cost-efficient, licensed electronics and accessories. Propose bundled solutions combining hardware, branded content, and drop-in marketing support to widen retailer assortments.

Global Reach Headquartered in the US with offices in the UK, Canada, Latin America, Hong Kong and China, Sakar has diversified regional exposure. This enables a sales approach tailored to cross-border retail programs, regional licensing deals, and localized go-to-market strategies to capture rising demand in multiple regions.

Mid-Market Growth Current revenue scale (~$25M-$50M) and a mid-sized employee base align with targeting small-to-mid-market retailers and e-commerce platforms seeking nimble partners for quick-turn licensing collaborations, promotional campaigns, and exclusive product drops.

Sakar International Tech Stack

Sakar International uses 8 technology products and services including Shopify, JSON-LD, jQuery, and more. Explore Sakar International's tech stack below.

  • Shopify
    E-commerce
  • JSON-LD
    Javascript Frameworks
  • jQuery
    Javascript Libraries
  • Polyfill
    Javascript Libraries
  • Microsoft
    Miscellaneous
  • Venmo
    Payment Processing
  • Google
    Search Engines
  • Adobe Creative Suite
    Visualisation Software

Media & News

Sakar International's Email Address Formats

Sakar International uses at least 1 format(s):
Sakar International Email FormatsExamplePercentage
FLast@sakar.comJDoe@sakar.com
83%
Last@sakar.comDoe@sakar.com
9%
First@sakar.comJohn@sakar.com
5%
First.Last@sakar.comJohn.Doe@sakar.com
3%

Frequently Asked Questions

What is Sakar International's phone number?

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You can contact Sakar International's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Sakar International's official website and social media links?

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Sakar International's official website is sakar.com and has social profiles on LinkedIn.

How much revenue does Sakar International generate?

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As of July 2026, Sakar International's annual revenue is estimated to be $25M - $50M.

What is Sakar International's NAICS code?

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Sakar International's NAICS code is 334 - Computer and Electronic Product Manufacturing.

How many employees does Sakar International have currently?

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As of July 2026, Sakar International has approximately 153 employees across 6 continents, including North AmericaAsiaSouth America. Key team members include Vp Sales And Brand Strategy: C. E.Vice President Of Sales - Canadian Market: K. S.Vice President Of Operations And Technology: G. N.. Explore Sakar International's employee directory with LeadIQ.

What industry does Sakar International belong to?

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Sakar International operates in the Computers and Electronics Manufacturing industry.

What technology does Sakar International use?

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Sakar International's tech stack includes ShopifyJSON-LDjQueryPolyfillMicrosoftVenmoGoogleAdobe Creative Suite.

What is Sakar International's email format?

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Sakar International's email format typically follows the pattern of FLast@sakar.com. Find more Sakar International email formats with LeadIQ.

When was Sakar International founded?

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Sakar International was founded in 1979.
Sakar International logo

Sakar International

Computers and Electronics ManufacturingNew Jersey, United States51-200 Employees

Sakar International is a consumer electronics manufacturer and licensor with roots dating back to 1977, headquartered in Edison, New Jersey. The company develops a broad range of products, including digital cameras, video recorders, karaoke machines, small appliances, and assorted accessories for audio devices, tablets, cameras, smartphones, and computers. It licenses more than forty major entertainment brands and expanded its portfolio by acquiring the Vivitar brand in 2008, adding a line of photographic, optical, and related accessories.

Sakar maintains a global presence, with offices in the United Kingdom, Canada, Latin America, Hong Kong, and China to support its licensing and manufacturing activities. A recent development illustrating its ongoing partnerships is a May 2026 agreement with Mattel making Sakar the North American manufacturer for Power Wheels.

Section iconCompany Overview

Phone number
Website
sakar.com
NAICS Code
334 - Computer and Electronic Product Manufacturing
Founded
1979
Employees
51-200

Section iconFunding & Financials

  • $25M - $50M

    Sakar International's revenue is estimated to be in the range of $25M - $50M

Section iconFunding & Financials

  • $25M - $50M

    Sakar International's revenue is estimated to be in the range of $25M - $50M

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