Market Reach Salter Spiral Stair's capability to ship custom spiral stairs across all 50 US states, Canada, and various islands positions it well to target international markets and custom residential builders seeking high-quality, space-efficient stair solutions.
Product Diversification Offering stairs made from steel, aluminum, wood, and galvanized steel allows the company to cater to diverse customer preferences and specific environmental requirements, opening opportunities in both indoor and outdoor residential or commercial projects.
Industry Position As a leading manufacturer with a revenue range of up to 10 million dollars, Salter Spiral Stair can target middle-market builders and design firms looking for premium, space-saving architectural stair solutions.
Technology Utilization Utilizing modern digital tools like Google Analytics and Google Tag Manager enables the company to optimize its online presence and generate quality leads from targeted homeowners, contractors, and architects.
Growth Potential With a relatively small team dedicated to custom manufacturing, there is potential to expand sales channels through partnerships with contractors and distributors, especially in regions demanding durable outdoor stairs for coastal or saltwater environments.