Insights

Community Engagement Santa Cruz Bicycles emphasizes community engagement, creating a loyal customer base that values the brand's commitment to fun, quality, and support. Leveraging this community-driven approach can lead to increased sales opportunities through word-of-mouth referrals and brand advocacy.

Innovative Product Line With recent launches of new trail bikes, suspension systems, e-bikes, and frame storage solutions, Santa Cruz Bicycles showcases a commitment to innovation. Highlighting the uniqueness and performance benefits of these products can attract consumers seeking cutting-edge biking technology, presenting a sales opportunity for the company.

Event Sponsorship By actively participating in and sponsoring events like bike races and festivals, such as the Downieville Classic, Santa Cruz Bicycles strengthens brand visibility and engagement within the biking community. Capitalizing on event sponsorships can create direct avenues for sales engagement and product showcasing to a targeted audience.

Desirability Factor Being recognized as a 'Most Desirable Brand' and launching sought-after products like the Heckler SL and Skitch ebike contribute to Santa Cruz Bicycles' appeal and desirability. Leveraging this reputation in marketing and promotional activities can drive sales by tapping into the aspirational nature of the brand.

Strategic Expansion With a focus on constant product development and expansion into new product categories, such as lightweight e-bikes and drop-bar carbon bikes, Santa Cruz Bicycles is strategically positioning itself for growth. Identifying new market segments and consumer preferences can fuel sales growth opportunities for the company.

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Santa Cruz Bicycles Tech Stack

Santa Cruz Bicycles uses 8 technology products and services including Amazon Web Services, SAP HANA, Indeed, and more. Explore Santa Cruz Bicycles's tech stack below.

  • Amazon Web Services
    Cloud Hosting
  • SAP HANA
    Database Management
  • Indeed
    Human Resource Management System
  • styled-components
    Javascript Frameworks
  • LinkedIn
    Online Community Software
  • JavaScript
    Programming Languages
  • Google
    Search Engines
  • SAP Analytics Cloud
    Software As A Service

Santa Cruz Bicycles's Email Address Formats

Santa Cruz Bicycles uses at least 1 format(s):
Santa Cruz Bicycles Email FormatsExamplePercentage
First.Last@santacruzbicycles.comJohn.Doe@santacruzbicycles.com
84%
FLast@santacruzbicycles.comJDoe@santacruzbicycles.com
9%
First@santacruzbicycles.comJohn@santacruzbicycles.com
5%
FirstL@santacruzbicycles.comJohnD@santacruzbicycles.com
2%

Frequently Asked Questions

Where is Santa Cruz Bicycles's headquarters located?

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Santa Cruz Bicycles's main headquarters is located at 2841 Mission St Santa Cruz, California 95060 US. The company has employees across 5 continents, including North AmericaEuropeSouth America.

What is Santa Cruz Bicycles's phone number?

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You can contact Santa Cruz Bicycles's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Santa Cruz Bicycles's official website and social media links?

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Santa Cruz Bicycles's official website is santacruzbicycles.com and has social profiles on LinkedIn.

How much revenue does Santa Cruz Bicycles generate?

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As of April 2025, Santa Cruz Bicycles's annual revenue reached $75M.

What is Santa Cruz Bicycles's SIC code NAICS code?

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Santa Cruz Bicycles's SIC code is 2394 - Canvas and Related Products NAICS code is 336991 - Motorcycle, Bicycle, and Parts Manufacturing.

How many employees does Santa Cruz Bicycles have currently?

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As of April 2025, Santa Cruz Bicycles has approximately 247 employees across 5 continents, including North AmericaEuropeSouth America. Key team members include Chief Executive Officer: B. R.CFO: P. T.Chief Information Officer: S. L.. Explore Santa Cruz Bicycles's employee directory with LeadIQ.

What industry does Santa Cruz Bicycles belong to?

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Santa Cruz Bicycles operates in the Retail industry.

What technology does Santa Cruz Bicycles use?

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Santa Cruz Bicycles's tech stack includes Amazon Web ServicesSAP HANAIndeedstyled-componentsLinkedInJavaScriptGoogleSAP Analytics Cloud.

What is Santa Cruz Bicycles's email format?

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Santa Cruz Bicycles's email format typically follows the pattern of . Find more Santa Cruz Bicycles email formats with LeadIQ.

When was Santa Cruz Bicycles founded?

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Santa Cruz Bicycles was founded in 1993.
Santa Cruz Bicycles

Santa Cruz Bicycles

RetailCalifornia, United States201-500 Employees

At Santa Cruz Bicycles, our mission is to build the best bicycles possible and to have fun doing it. This isn’t about glory or status. It’s about building bikes to last a lifetime and backing them up with top-tier rider support. Less waste and less hassle mean more fun and more time on the bike. 

But this “No Missed Rides” policy does not end with our customers. We treat our employees with the same mentality: that every moment on the trail, every evening with our families, and every weekend away counts. We’re not interested in holding our employees back with meaningless work. We provide them with the support they need so they can focus on real goals, real results, and what really matters.

That’s why our employees don’t view us as a “company to work for.” To them, working here is a lifestyle choice. It’s not the bikes that bring us together, it’s our sense of community, our passion for the brand, and our desire to be a part of something that does.

Section iconCompany Overview

Headquarters
2841 Mission St Santa Cruz, California 95060 US
Phone number
SIC Code
2394 - Canvas and Related Products
NAICS Code
336991 - Motorcycle, Bicycle, and Parts Manufacturing
Founded
1993
Employees
201-500

Section iconFunding & Financials

  • $50M$100M

    Santa Cruz Bicycles's revenue is in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    Santa Cruz Bicycles's revenue is in the range of $50M$100M

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