Growth & Expansion Potential expansion into adjacent venues and spaces is suggested by news of a proposed lease at the Santa Monica Pier, indicating opportunities to position SMBW as a premium anchor for hospitality and events in high-traffic tourist areas.

Strategic Partnerships Existing collaboration with GroundWork Coffee and 10 Speed Coffee demonstrates openness to co-branding and cross-promotion; leverage similar local partnerships with cafes, hotels, and specialty retailers to expand distribution and brand presence.

Award-Winning Portfolio Recent medals in Gose and World Beer Cup indicate a strong product differentiation and quality perception; use award credibility in outreach to bars, retailers, and distributors seeking high-quality, craft-forward offerings.

Tourism & Hospitality Fit As the only production brewery in Santa Monica, SMBW has unique appeal for hotel concierges, event organizers, and tourism partners looking to feature local craft beverages in experiences, tastings, and exclusive on-site options.

Digital & E‑commerce Readiness Tech stack includes Shopify and WordPress, signaling readiness for direct-to-consumer sales and wholesale e-commerce; target regional retailers and hospitality buyers with online ordering, curbside, and co-branded merchandise opportunities.