Insights

Growth and scale SASCU is a growing regional credit union with nearly 20,000 members, 150 staff, and over $1B in assets, indicating opportunities for scalable technology, data analytics, and customer experience solutions to support expanding operations and member engagement.

Digital modernization Recent engagement with VeriPark to modernize digital banking and become a founding member of Canadian User Group suggests a strong appetite for modern core banking, online/mobile enhancements, and UX-focused deployments that our fintech or consulting partnerships can support.

Executive growth Appointment of a Chief Experience Officer signals strategic emphasis on member experience and service delivery, presenting openings for CX analytics, journey mapping, omnichannel engagement platforms, and targeted automation to improve satisfaction and retention.

Community and resilience Partnership with Shuswap Food Action Society and matching donations demonstrates strong community positioning and potential for ESG-aligned programs, which can open up opportunities for nonprofit banking services, CSR programs, and impact-focused financial solutions.

Technology footprint Adoption of tools like Hotjar, Power BI, Tableau, AWS, and Sunny AI chatbot indicates a tech-savvy environment open to data-driven decision-making, cloud-based security and analytics services, and further AI or digital assistant enhancements to customer interactions.

Similar companies to SASCU

SASCU Tech Stack

SASCU uses 8 technology products and services including Hotjar, HubSpot Analytics, Power BI, and more. Explore SASCU's tech stack below.

Media & News

SASCU's Email Address Formats

SASCU uses at least 4 email formats:
SASCU Email FormatsExamplePercentage
FirstLast@sascu.comJohnDoe@sascu.com
96%
FirstL@sascu.comJohnD@sascu.com
1%
FirstMiddleLast@sascu.comJohnMichaelDoe@sascu.com
2%
FirLast@sascu.comJohDoe@sascu.com
1%

Frequently Asked Questions

What is SASCU's official website and social media links?

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SASCU's official website is sascu.com and has social profiles on LinkedIn.

How much revenue does SASCU generate?

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As of October 2026, SASCU's annual revenue is estimated to be $25M - $50M.

What is SASCU's SIC code and NAICS code?

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SASCU's SIC code is 6062 - Credit Unions, Not Federally Chartered and NAICS code is 52 - Finance and Insurance.

How many employees does SASCU have currently?

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As of October 2026, SASCU has approximately 104 employees across 2 continents, including North America and Asia. Key team members include Vp People And Culture: J. M., Vice President Finance: D. B. and President & Ceo: B. D. Explore SASCU's employee directory with LeadIQ.

What industry does SASCU belong to?

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SASCU operates in the Financial Services industry.

What technology does SASCU use?

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SASCU's tech stack includes Hotjar, HubSpot Analytics, Power BI, Tableau, Amazon Web Services, Microsoft 365, Microsoft Teams and Piwik PRO Core.

What is SASCU's email format?

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SASCU's email format typically follows the pattern of FirstLast@sascu.com. Find more SASCU email formats with LeadIQ.

When was SASCU founded?

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SASCU was founded in 1946.
SASCU logo

SASCU

Financial ServicesBritish Columbia, Canada51-200 Employees

SASCU is a community-focused financial services provider in the Shuswap region of British Columbia. It operates as a credit union offering a wide range of personal and business financial services, including insurance, wealth management, and commercial banking. The organization serves a regional membership with locations in Salmon Arm (two branches), as well as in Sicamous and Sorrento. Celebrating its 75th year in the Shuswap, SASCU has grown alongside the communities it serves.

In January 2024, SASCU partnered with the Shuswap Community Foundation to match donations to the Emergency Response Fund through a dedicated account. The arrangement illustrates the credit union's engagement with local community needs.

Section iconCompany Overview

Website
sascu.com
SIC Code
6062 - Credit Unions, Not Federally Chartered
NAICS Code
52 - Finance and Insurance
Founded
1946
Employees
51-200

Section iconFunding & Financials

  • $25M - $50M

    SASCU's revenue is estimated to be in the range of $25M - $50M

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