Acquisition Strategy Search Laboratory has been acquired by Havas Media Group, demonstrating a focus on growth and enhanced capabilities in performance marketing and data services. This acquisition presents a sales opportunity to leverage the combined expertise and resources of both entities to attract new clients and expand market reach.

International Expansion The recent expansion of Search Laboratory to Austin, Texas, signifies a strategic move towards international growth and market diversification. This expansion opens up sales opportunities to tap into a new market in the United States, offering digital marketing and data services to a broader client base.

Industry Recognition With the Best in Paid Search & Biddable Media award, Search Laboratory has gained industry recognition for its expertise and excellence in digital marketing. This accolade not only enhances credibility but also serves as a compelling sales point to attract clients seeking top-tier services in paid search and biddable media.

Expertise in Data Science Search Laboratory's focus on data science and transparency positions the company as a trusted partner for clients seeking data-driven marketing solutions. Leveraging this expertise in sales pitches can highlight the company's ability to unlock insights from data, driving profitable growth and delivering measurable results.

Partnership Advantage As a Google Marketing Platform Sales Partner, Search Laboratory gains a competitive edge in offering expert implementation and ongoing support for advanced marketing tools. This partnership status can be leveraged in sales discussions to showcase proficiency in utilizing cutting-edge technology and driving client success.