Expanding Partner Network Security National Life has actively formed strategic partnerships with financial institutions like Live Oak Bank and digital estate planning companies such as GoodTrust, enhancing its service offerings and market reach. This suggests potential opportunities to introduce complementary financial products or expand existing collaborations.
Regional Growth Focus The company has invested in regional sales management by hiring dedicated managers in key markets like New Orleans, Southern California, and Southern Mississippi. Targeting these local markets with customized outreach could further drive policy acquisition and increase regional share.
Digital Engagement Platforms Utilizing diverse digital tools including YouTube, contact forms, and RSS feeds indicates an active online presence and digital engagement strategy. Developing targeted digital marketing campaigns can attract tech-savvy clients seeking convenient insurance and estate planning solutions.
Product Diversification Security National Life offers a broad set of funeral and final expense products, including prepaid funeral funding and estate planning services. Introducing new, flexible insurance options or bundled packages could meet evolving customer needs and boost cross-sell opportunities.
Financial Stability With revenues estimated between $500 million and $1 billion, the company demonstrates strong financial health, providing a stable foundation for upselling premium policies or expanding into new insurance segments such as digital assets or enhanced final expense plans.