Recent Market Expansion Shaklee is actively expanding its global footprint, notably through recent acquisitions like Modere and office expansions in New Zealand, indicating a focus on entering new markets and increasing international sales channels.

Innovative Product Launches The company frequently introduces new wellness products, such as the Sparkling Protein and personalized health solutions like Meology, creating opportunities to cross-sell and upsell to health-conscious consumers.

Acquisitions & Asset Investments Recent acquisitions of Modere and CollagenCollective, along with investment in manufacturing assets, suggest Shaklee is scaling its product offerings and manufacturing capacity, opening avenues for supply chain and distribution partnerships.

Digital Engagement Tools Utilization of various digital marketing tools like Facebook Pixel, Crazy Egg, and modern e-commerce platforms reveals a strong digital presence, ideal for targeted marketing campaigns and lead generation efforts.

Health & Wellness Focus Shaklee’s emphasis on science-backed nutritional and personal care products aligns with trends toward holistic health, providing sales opportunities with health-focused retailers, wellness communities, and direct-to-consumer channels.