Insights

Niche Market Focus Shop Good operates within the rapidly growing clean beauty and holistic wellness industry, targeting health-conscious consumers seeking toxin-free skincare, makeup, and wellness products, creating opportunities to expand partnerships with premium clean brands and wellness service providers.

Emphasis on Education and Customization The company's tailored approach to product recommendations and in-house holistic spa treatments positions it as a trusted authority, paving the way for cross-promotions, subscription services, or branded educational content that can deepen customer loyalty and increase sales.

Community Engagement Initiatives Recent initiatives like Herbal Mutual Aid Network and Round Up For Change demonstrate strong community involvement, which can be leveraged to develop co-branded collaborations, cause-related marketing campaigns, or exclusive product lines aligned with social impact to attract socially conscious consumers.

Digital Presence & Tech Stack Utilizing tools like Facebook Pixel, Mailchimp, and WP Engine indicates a focus on digital marketing and customer engagement, providing opportunities to optimize targeted campaigns, expand e-commerce capabilities, and grow online sales channels to reach broader audiences.

Revenue Growth Potential With a revenue range of 1M to 10M and a still-small team, there is significant scope for sales growth through product line expansion, strategic partnerships, and enhanced brand positioning in the competitive natural beauty segment, appealing to expanding consumer demand for clean and effective wellness solutions.

Shop Good Tech Stack

Shop Good uses 8 technology products and services including Facebook Pixel, MySQL, Mailchimp, and more. Explore Shop Good's tech stack below.

  • Facebook Pixel
    Analytics
  • MySQL
    Database
  • Mailchimp
    Email
  • Font Awesome
    Font Scripts
  • Google Fonts API
    Font Scripts
  • WP Engine
    Platform As A Service
  • PHP
    Programming Languages
  • Adobe Fonts
    Web Fonts

Shop Good's Email Address Formats

Shop Good uses at least 1 format(s):
Shop Good Email FormatsExamplePercentage
FirstL@shop-good.coJohnD@shop-good.co
35%
First@shop-good.coJohn@shop-good.co
24%
FirstLast@shop-good.coJohnDoe@shop-good.co
6%
FirstL@shop-good.coJohnD@shop-good.co
35%

Frequently Asked Questions

Where is Shop Good's headquarters located?

Minus sign iconPlus sign icon
Shop Good's main headquarters is located at Headquarters, San Diego, CA, US. The company has employees across 2 continents, including North AmericaAsia.

What is Shop Good's official website and social media links?

Minus sign iconPlus sign icon
Shop Good's official website is shop-good.co and has social profiles on LinkedIn.

What is Shop Good's NAICS code?

Minus sign iconPlus sign icon
Shop Good's NAICS code is 446 - Health and Personal Care Stores.

How many employees does Shop Good have currently?

Minus sign iconPlus sign icon
As of October 2025, Shop Good has approximately 24 employees across 2 continents, including North AmericaAsia. Key team members include Marketing Director: J. D.Ecommerce Manager: C. B.Operations & People Manager: L. B.. Explore Shop Good's employee directory with LeadIQ.

What industry does Shop Good belong to?

Minus sign iconPlus sign icon
Shop Good operates in the Retail Health and Personal Care Products industry.

What technology does Shop Good use?

Minus sign iconPlus sign icon
Shop Good's tech stack includes Facebook PixelMySQLMailchimpFont AwesomeGoogle Fonts APIWP EnginePHPAdobe Fonts.

What is Shop Good's email format?

Minus sign iconPlus sign icon
Shop Good's email format typically follows the pattern of FirstL@shop-good.co. Find more Shop Good email formats with LeadIQ.

When was Shop Good founded?

Minus sign iconPlus sign icon
Shop Good was founded in 2015.

Shop Good

Retail Health and Personal Care ProductsUnited States11-50 Employees

The One-Stop Shop For Holistic, Clean Beauty and Wellness

Built by founder, Leah Kirpalani, after a long and puzzling chronic health journey, Shop Good was born in 2017 as San Diego's one-stop clean beauty and wellness shop on a mission to make healthy living more fabulous, effortless, and downright fun. We offer a highly-curated assortment of toxic-free and performance-driven skincare, makeup, and wellness products, all hand-selected by our team of Certified Holistic Health Coaches, Product Experts, and Holistic Estheticians, based on the efficacy, safety, and quality of ingredients.  
  
Shop Good serves as a hub for inspiration, discovery, advocacy and support, meeting you exactly where you’re at on your skin and wellness journey. Our team analyzes each ingredient and thoroughly tests each product before it earns a spot on our coveted shelves. From versatile all-natural cleansers to potent, yet skin-supporting serums, hero SPF hybrids to quality supplements and body care products, our assortment features best-in-class brands like Ilia, Botnia, Kosas, Osea, Marie Veronique, Moon Juice, RMS and more.  Plus, unwind with one of our innovative, results-driven facials offered in our in-house holistic spas. Our bespoke treatments utilize superior clean skincare products and non-invasive technologies, providing yet another safe and effective way to help you achieve sustainable results, regardless of your skin type or #skingoals. 

Allow our expert team to partner closely with you (and do the research for you) to customize a unique regimen that is specifically tailored to your bio-individual needs, so you can indulge in CLEAN PRODUCTS THAT PERFORM and allow you to feel your very best, inside and out.

Section iconCompany Overview

Headquarters
Headquarters, San Diego, CA, US
NAICS Code
446 - Health and Personal Care Stores
Founded
2015
Employees
11-50

Section iconFunding & Financials

  • $1M$10M

    Shop Good's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Shop Good's revenue is estimated to be in the range of $1M$10M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.