Strong Market Presence Short's Marine Inc. has established itself as Delmarva's leading boat and motor dealer with over 50 years of experience and recognition among the Top 100 boat dealers in North America, indicating a solid reputation and potential for expanding high-end and premium product offerings.
Diverse Product Portfolio With a comprehensive range of boats, personal watercraft, trailers, motors, and a vast inventory of over 68,000 parts and accessories, the company presents numerous opportunities to upsell maintenance, parts, and accessory sales.
Established Service Network Operating three service facilities with factory-trained technicians, Short's Marine emphasizes ongoing maintenance and servicing, which can be leveraged to promote service contracts, parts replacement, and routine upkeep packages to existing customers.
Financial Stability Generating between 100 million and 250 million USD in revenue, the company shows strong financial health, enabling investments in new product lines, technological upgrades, or expanding its physical and digital sales channels to reach more customers.
Digital Engagement Utilizing multiple digital tools such as Google Tag Manager and Facebook Pixel, Short's Marine has an active online presence, opening prospects for targeted marketing campaigns, personalized advertising, and enhanced online sales initiatives to attract new customers.