Expanding Event Portfolio Informa Markets actively organizes a diverse range of industry-specific trade shows including tools, safety, construction, maritime, and manufacturing events across India and Asia, indicating significant opportunities to cross-sell related exhibition spaces, sponsorships, and digital marketing packages.
Growth in B2B Connections Connecting over 60,000 exhibitors at more than 230 events, the company offers extensive networking platforms that can be leveraged by sales partners to introduce new products, services, or technology solutions to a highly engaged professional audience.
Digital Engagement Opportunities With a tech stack featuring platforms like Adobe Analytics, Google, and Vimeo, there is scope to provide digital marketing, analytics, and virtual event services to exhibitors and sponsors seeking enhanced online presence and data-driven insights.
Industry Trends and Innovation Participation in verticals such as maritime, safety, and industrial tools highlights potential for sales of innovative equipment, safety technologies, and digital solutions that align with the evolving needs of these sectors.
Financial Scale and Penetration With an estimated revenue of over 1 billion dollars and a large employee base, there are opportunities to target enterprise-level clients for integrated solutions, such as premium booth packages, media partnerships, and exclusive sponsorship deals.