Insights

Regional Expansion Skirack operates two locations in Burlington, VT, including Patagonia Burlington, signaling opportunities to cross-sell outdoor gear and services across adjacent markets within Vermont and the Northeast, leveraging both storefronts for bundled promotions and events.

Winter Swap Growth The 45th Annual Winter Swap event and discounted gear sales present a high-frequency, calendar-driven sales channel to move seasonal inventory, upsell accessories, and capture local loyalists for future purchases.

Acquisition Momentum Recent asset acquisitions of cross country ski gear from ADK Cascade Welcome Center indicate a broader product breadth in Nordic gear, enabling targeted upsell of XC ski packages, rentals, and seasonal apparel to enthusiasts.

Electric Mobility Past incentives like the Skirack Electric Bike $400 Instant Rebate show receptiveness to integrating tech-forward products; exploring partnerships with e-bike accessories and service offerings could expand demographically diverse customer segments.

Online-Local Synergy A Shopify powered online channel alongside physical locations provides an avenue for online-offline promotions, regionalized merchandising, and digital campaigns to drive in-store visits and event attendance.

Similar companies to Skirack

Skirack Tech Stack

Skirack uses 8 technology products and services including iCIMS, Shopify, Amazon Simple Email Service, and more. Explore Skirack's tech stack below.

Skirack's Email Address Formats

Skirack uses at least 4 email formats:
Skirack Email FormatsExamplePercentage
FirstL@skirack.comJohnD@skirack.com
92%
Last@skirack.comDoe@skirack.com
5%
LastF@skirack.comDoeJ@skirack.com
1%
FLast@skirack.comJDoe@skirack.com
2%

Frequently Asked Questions

What is Skirack's phone number?

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You can contact Skirack's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Skirack's official website and social media links?

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Skirack's official website is skirack.com and has social profiles on LinkedIn.

How much revenue does Skirack generate?

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As of August 2026, Skirack's annual revenue is estimated to be $25M - $50M.

What is Skirack's SIC code and NAICS code?

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Skirack's SIC code is 5091 - Sporting and Recreational Goods and Supplies and NAICS code is 44-45 - Retail Trade.

How many employees does Skirack have currently?

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As of August 2026, Skirack has approximately 49 employees across 1 continents, including North America. Key team members include Buyer: R. M. and Service Technician: J. A. Explore Skirack's employee directory with LeadIQ.

What industry does Skirack belong to?

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Skirack operates in the Retail industry.

What technology does Skirack use?

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Skirack's tech stack includes iCIMS, Shopify, Amazon Simple Email Service, Google Workspace, Klaviyo, Apple Pay, Venmo and Piwik PRO Core.

What is Skirack's email format?

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Skirack's email format typically follows the pattern of FirstL@skirack.com. Find more Skirack email formats with LeadIQ.

When was Skirack founded?

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Skirack was founded in 1969.
Skirack logo

Skirack

RetailVermont, United States11-50 Employees

Skirack is a Burlington, Vermont-based retailer specializing in outdoor gear and services. Established in 1969, the company operates across two locations—Skirack and Patagonia Burlington—and positions itself as a resource for customers pursuing a range of outdoor activities, from mountain and snow adventures to coastal or trail-based pursuits. Its offerings emphasize knowledgeable service and a curated selection of equipment and experiences designed to support customers’ goals, whether they are planning a summit, a trail outing, a wave session, or a powder day. The business describes itself as staffed by outdoor enthusiasts focused on honesty and expertise, aiming to be a dependable source of guidance and gear for Vermont adventurers. Recent developments include the acquisition of a substantial cross-country ski gear collection and participation in the annual Winter Swap event, reflecting ongoing expansion of inventory and community engagement in the region.

Section iconCompany Overview

Phone number
SIC Code
5091 - Sporting and Recreational Goods and Supplies
NAICS Code
44-45 - Retail Trade
Founded
1969
Employees
11-50

Section iconFunding & Financials

  • $25M - $50M

    Skirack's revenue is estimated to be in the range of $25M - $50M

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