Mac Centric Storage Target post production studios and SMBs that rely on Mac OS X by promoting the GraniteSTOR TITANIUM4 shared storage together with 10GbE networking as a complete Mac focused workflow solution for video editing and collaboration.

Unmatched Mac Support Differentiate with unlimited phone and email support plus firmware and driver optimization, appealing to IT admins who must avoid downtime and maximize performance in Mac environments.

Channel Partnerships Build a channel strategy with Mac focused resellers and system integrators to extend reach into SMB and mid-market environments, offering co-branded solutions and clear partner incentives.

Mac Network Performance Promote high throughput 10GbE NICs, multi port switches, Link Aggregation, ATA over Ethernet and iSCSI storage as core to Mac based video workflows, targeting studios, educational labs, and small businesses expanding to shared storage.

Mac Native Differentiation Position Small Tree as the Mac native specialist in networking and storage, leveraging deep Mac OS X integration, custom firmware, and dedicated support to compete against broader vendors in SMB and media markets.