Insights

Growing Market Share Smart Pension has established itself as one of the largest workplace pension providers in the UK, with recent acquisitions and new product launches, indicating a strong growth trajectory and expanding market presence. This creates opportunities to target organizations looking to partner with innovative and scalable pension solutions.

International Expansion The company's move into international markets and collaborations such as with Mercer to offer solutions for small and mid-sized enterprises suggest potential for cross-border pension management services, appealing to multinational corporations seeking integrated retirement solutions.

Innovative Investment Strategies Recent initiatives like tokenisation of private assets and launching fully-diversified Shariah-compliant pensions demonstrate a focus on cutting-edge financial products. This presents an opportunity to engage clients interested in alternative investments and socially responsible pension funds.

Technology-Driven Offerings With a tech stack centered around SQL, Ruby on Rails, and digital engagement platforms, Smart Pension emphasizes secure, user-centric digital experiences. Sales efforts could focus on organizations seeking advanced, tech-enabled pension management solutions to enhance employee engagement.

Financial Stability and Backing Supported by substantial funding of over 81 million dollars and backing from major investors like Legal & General and J.P. Morgan, Smart Pension demonstrates financial robustness. This stability can be leveraged to reassure prospects about partnership longevity and trustworthiness.

Smart Pension Tech Stack

Smart Pension uses 8 technology products and services including SQL, PostgreSQL, git, and more. Explore Smart Pension's tech stack below.

  • SQL
    Database
  • PostgreSQL
    Database
  • git
    Development
  • Perkbox
    Human Capital Management
  • JSON-LD
    Javascript Frameworks
  • Android
    Programming Languages
  • Ruby on Rails
    Web Frameworks
  • CSS
    Web Tools And Plugins

Media & News

Smart Pension's Email Address Formats

Smart Pension uses at least 2 format(s):
Smart Pension Email FormatsExamplePercentage
First.Last@smartpension.co.ukJohn.Doe@smartpension.co.uk
94%
First.L@smartpension.co.ukJohn.D@smartpension.co.uk
3%
First.Middle@smartpension.co.ukJohn.Michael@smartpension.co.uk
2%
Last.First@smartpension.co.ukDoe.John@smartpension.co.uk
1%
First.Last@smart.coJohn.Doe@smart.co
98%
First.Middle@smart.coJohn.Michael@smart.co
2%

Frequently Asked Questions

What is Smart Pension's official website and social media links?

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Smart Pension's official website is smart.co and has social profiles on LinkedInCrunchbase.

What is Smart Pension's NAICS code?

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Smart Pension's NAICS code is 52 - Finance and Insurance.

How many employees does Smart Pension have currently?

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As of December 2025, Smart Pension has approximately 501 employees across 3 continents, including EuropeAsiaAfrica. Key team members include Cto: M. G.Chief Commercial Officer (cco): A. M.Chief Product Officer: B. I.. Explore Smart Pension's employee directory with LeadIQ.

What industry does Smart Pension belong to?

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Smart Pension operates in the Financial Services industry.

What technology does Smart Pension use?

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Smart Pension's tech stack includes SQLPostgreSQLgitPerkboxJSON-LDAndroidRuby on RailsCSS.

What is Smart Pension's email format?

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Smart Pension's email format typically follows the pattern of First.Last@smartpension.co.uk. Find more Smart Pension email formats with LeadIQ.

How much funding has Smart Pension raised to date?

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As of December 2025, Smart Pension has raised $81M in funding. The last funding round occurred on Aug 13, 2025 for $81M.

When was Smart Pension founded?

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Smart Pension was founded in 2014.

Smart Pension

Financial ServicesEngland, United Kingdom501-1000 Employees

Our mission is to transform retirement, savings and financial wellbeing, across all generations, around the world. 

We’re here to help you manage the rapid changes happening in the UK pension industry and across the globe. We have evolved to become one of the largest workplace pension providers in the UK, with backing from global financial giants Legal & General Investment Management and J.P. Morgan.

We’re growing, not only in the UK but internationally, too, meaning that we can offer you:

-A multi-award-winning and digital experience for both you and your employees, before and after their retirement.

-Simple and secure processes for you as an employer and your employees as members, thanks to a commitment to technology, strong governance and customer service.

-The ability to adapt and innovate our products and services to suit your needs and the needs of your employees, thanks to our user-centric culture of innovation, improvement and evolution. 

The Smart Pension Master Trust was authorised by The Pensions Regulator in 2019, meaning that we are able to offer you a secure pension scheme that will continue to protect members’ financial futures, look after their investments, increase their engagement and be great value for money. 

If you'd like to find out more please email workplace@smartpension.co.uk. 

We look forward to a Smart future together.

Section iconCompany Overview

Website
smart.co
NAICS Code
52 - Finance and Insurance
Founded
2014
Employees
501-1000

Section iconFunding & Financials

  • $81M

    Smart Pension has raised a total of $81M of funding over 1 rounds. Their latest funding round was raised on Aug 13, 2025 in the amount of $81M.

  • $25M$50M

    Smart Pension's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $81M

    Smart Pension has raised a total of $81M of funding over 1 rounds. Their latest funding round was raised on Aug 13, 2025 in the amount of $81M.

  • $25M$50M

    Smart Pension's revenue is estimated to be in the range of $25M$50M

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