Healthcare specialization Smarty Social Media specializes in healthcare, medical devices, and regulated spaces, presenting an opportunity to target healthcare brands seeking compliant, data driven social strategies and integrated paid media.

Full service depth With four core areas including research and social listening, strategy, content production, paid media, and training, there is potential to upsell cross service packages to clients needing end to end social solutions.

Awards and credibility Recognized with industry awards and a strategic partnership with Crowe PR, the agency can leverage credibility to win new healthcare clients with compliance minded marketing needs.

Leadership and growth Appointment of VP of Media Intelligence and Social Analytics signals investment in measurement and insights, offering a selling point for clients prioritizing dashboards, reporting, and performance optimization.

Revenue scale Revenue in the mid six figures to low seven figures range and a mid sized team position Smarty Social Media to pursue mid market healthtech and nonprofit accounts needing scalable social programs and training programs.