Insights

Strong Community Engagement SNIPES has a deep-rooted presence in street culture, actively sponsoring major hip-hop festivals, sports teams, and grassroots projects, which presents opportunities for targeted brand partnerships and collaboration campaigns within youth and streetwear communities.

Expanding U.S. Footprint With recent hires like a Chief Marketing Officer for the U.S. market and launching environmentally friendly sneaker protection systems in American locations, SNIPES is focusing on strengthening its market position in the United States, offering avenues for localized marketing initiatives and exclusive product launches.

Innovative Product Launches The introduction of eco-friendly sneaker protection and collaborations like Breaking Barriers highlight SNIPES's focus on innovative and culturally relevant products, creating opportunities to develop co-branded merchandise or promotional campaigns that resonate with streetwear enthusiasts.

Digital and Omnichannel Growth Utilizing advanced technologies such as MicroStrategy and Emarsys, SNIPES is investing in data-driven marketing and seamless online-offline experiences, offering prospects for partnerships in digital marketing, loyalty programs, and tech-enabled retail solutions.

Market Potential and Revenue With a revenue estimate of $500 million to $1 billion and a significant European and US store network, SNIPES presents a substantial sales opportunity for brands seeking to reach the youth and streetwear demographic through in-store placements, exclusive collaborations, or sponsorship alliances.

SNIPES Tech Stack

SNIPES uses 8 technology products and services including Cloudflare Web Optimizations, MicroStrategy, Adobe InDesign, and more. Explore SNIPES's tech stack below.

  • Cloudflare Web Optimizations
    Analytics
  • MicroStrategy
    Business Intelligence
  • Adobe InDesign
    Cad & Graphics
  • RSS
    Content Management System
  • Webpack
    Development
  • Lightbox
    Javascript Libraries
  • Emarsys
    Marketing Automation
  • Facebook
    Widgets

Media & News

SNIPES's Email Address Formats

SNIPES uses at least 1 format(s):
SNIPES Email FormatsExamplePercentage
First.Last@snipes.comJohn.Doe@snipes.com
82%
First@snipes.comJohn@snipes.com
10%
FLast@snipes.comJDoe@snipes.com
4%
Last.First@snipes.comDoe.John@snipes.com
4%

Frequently Asked Questions

What is SNIPES's official website and social media links?

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SNIPES's official website is snipes.com and has social profiles on LinkedIn.

How much revenue does SNIPES generate?

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As of December 2025, SNIPES's annual revenue is estimated to be $702M.

What is SNIPES's NAICS code?

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SNIPES's NAICS code is 44-45 - Retail Trade.

How many employees does SNIPES have currently?

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As of December 2025, SNIPES has approximately 4.3K employees across 4 continents, including EuropeNorth AmericaAsia. Key team members include Ceo: D. S.Cmo-Chief Merchandising Officer: D. L.Chief Retail Officer (cro) Europe: D. B.. Explore SNIPES's employee directory with LeadIQ.

What industry does SNIPES belong to?

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SNIPES operates in the Retail industry.

What technology does SNIPES use?

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SNIPES's tech stack includes Cloudflare Web OptimizationsMicroStrategyAdobe InDesignRSSWebpackLightboxEmarsysFacebook.

What is SNIPES's email format?

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SNIPES's email format typically follows the pattern of First.Last@snipes.com. Find more SNIPES email formats with LeadIQ.

When was SNIPES founded?

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SNIPES was founded in 1998.

SNIPES

RetailNorth Rhine-westphalia, Germany1001-5000 Employees

With more than 800 stores in Europe and the USA, SNIPES is one of the leading sneaker and streetwear retailers worldwide. Since opening its first store in Essen, Germany in 1998, SNIPES has been an integral part of street culture and is constantly growing thanks to its proximity to the community and regular openings worldwide. At SNIPES, everything revolves around youth culture. In stores and online at snipes.com and snipesusa.com, our community finds a wide range of internationally renowned sneakers and apparel brands for the latest fits from head to toe.
 
We dive deep into subcultures, sponsor some of the biggest hip-hop festivals, events, and sports teams throughout the world to stay close to our community and keep our deep roots in the global street culture community. Therefore, we work closely with key figures from the scene like DJ Khaled our Chief Creative Officer. But whether it’s sponsorships or developing grassroots projects – we prioritize giving back to the community in everything we do. SNIPES has always kept an ear to the streets to create a meaningful impact in the communities we serve. Through our community program “SNIPES serves” and its localized approach we support the needs of our communities, empower, and celebrate our dynamic culture.

Section iconCompany Overview

Website
snipes.com
NAICS Code
44-45 - Retail Trade
Founded
1998
Employees
1001-5000

Section iconFunding & Financials

  • $500M$1B

    SNIPES's revenue is estimated to be in the range of $500M$1B

Section iconFunding & Financials

  • $500M$1B

    SNIPES's revenue is estimated to be in the range of $500M$1B

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