Insights

Expansion Momentum Soulman's recent and ongoing expansion into new markets such as Gun Barrel City and North Richland Hills indicates strong growth potential. Business development efforts can target similar suburban and regional communities that value traditional Texas barbecue and have a demand for authentic, large-portion meals.

Brand Recognition The company has received national recognition and consistently ranks among top barbecue destinations in Dallas-Fort Worth. Leveraging its reputation can open opportunities for premium partnerships, special event collaborations, and targeted marketing campaigns to elevate visibility and attract new customer segments.

Menu Innovation With initiatives like launching the Boss Hog sandwich and creating limited-time menu items, Soulman's demonstrates a willingness to innovate around its core offerings. There are sales opportunities in premium or seasonal menu items, catering, and limited-time promotions to entice repeat visits and upsell to existing customers.

Community Engagement Participation in events like the Thanksgivaway and local investments suggest a strong community focus. Business development can explore partnerships with community events, local vendors, and charitable initiatives that reinforce customer loyalty while expanding brand presence.

Digital Engagement The company's use of digital tools such as Facebook Pixel, Mailchimp, and other online platforms provides opportunities for targeted digital marketing campaigns. Enhancing online promotions, loyalty programs, and geo-targeted advertising can drive increased foot traffic and online orders from both existing and new markets.

Soulman's Bar-B-Que Tech Stack

Soulman's Bar-B-Que uses 8 technology products and services including Facebook Pixel, html5media, Adobe Illustrator, and more. Explore Soulman's Bar-B-Que's tech stack below.

  • Facebook Pixel
    Analytics
  • html5media
    Audio, Video, Graphics
  • Adobe Illustrator
    Cad & Graphics
  • RSS
    Content Management System
  • Cloudflare
    Content Management System
  • Mailchimp
    Email
  • Skrollr
    Javascript Libraries
  • HTTP/3
    Web & Portal Technology

Media & News

Soulman's Bar-B-Que's Email Address Formats

Soulman's Bar-B-Que uses at least 2 format(s):
Soulman's Bar-B-Que Email FormatsExamplePercentage
First@soulmans.comJohn@soulmans.com
79%
FirstLast@soulmans.comJohnDoe@soulmans.com
10%
Last@soulmans.comDoe@soulmans.com
11%
First.Last@dinosaurbarbque.comJohn.Doe@dinosaurbarbque.com
84%
First@dinosaurbarbque.comJohn@dinosaurbarbque.com
11%
LastF@dinosaurbarbque.comDoeJ@dinosaurbarbque.com
3%
F.Last@dinosaurbarbque.comJ.Doe@dinosaurbarbque.com
2%

Frequently Asked Questions

Where is Soulman's Bar-B-Que's headquarters located?

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Soulman's Bar-B-Que's main headquarters is located at Royse City, Texas 75189 United States. The company has employees across 1 continents, including North America.

What is Soulman's Bar-B-Que's official website and social media links?

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Soulman's Bar-B-Que's official website is soulmans.com and has social profiles on LinkedIn.

What is Soulman's Bar-B-Que's NAICS code?

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Soulman's Bar-B-Que's NAICS code is 7225 - Restaurants and Other Eating Places.

How many employees does Soulman's Bar-B-Que have currently?

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As of May 2026, Soulman's Bar-B-Que has approximately 136 employees across 1 continents, including North America. Key team members include Ceo: B. R.Chairman: S. H.Marketing Director: F. S.. Explore Soulman's Bar-B-Que's employee directory with LeadIQ.

What industry does Soulman's Bar-B-Que belong to?

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Soulman's Bar-B-Que operates in the Restaurants industry.

What technology does Soulman's Bar-B-Que use?

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Soulman's Bar-B-Que's tech stack includes Facebook Pixelhtml5mediaAdobe IllustratorRSSCloudflareMailchimpSkrollrHTTP/3.

What is Soulman's Bar-B-Que's email format?

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Soulman's Bar-B-Que's email format typically follows the pattern of First@soulmans.com. Find more Soulman's Bar-B-Que email formats with LeadIQ.

When was Soulman's Bar-B-Que founded?

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Soulman's Bar-B-Que was founded in 1974.

Soulman's Bar-B-Que

RestaurantsTexas, United States51-200 Employees

We raised the bar on Bar-B-Que over 50 years ago. Soulman’s opened its doors in Pleasant Grove, a suburb of Dallas, on October 19, 1974. Using timeless BBQ techniques and old family recipes (which we still use today), Soulman’s quickly became a popular destination for local residents and a welcomed departure from “run of the mill” Bar-B-Que.

We offer a large variety of mouthwatering meats including beef, chicken, ham, turkey, pork, sausage, hot links, and the customer favorite, ribs. All of our meats are cooked “low and slow” over hickory wood, just the way it’s always been done.

Side items like potato salad, cole slaw, ranch house beans and fresh cut French fries, are all prepared on site with methods and recipes that haven’t changed since we opened.

Coining the motto “we’re not stingy with our meat”, and with self-serve vegetables, we strongly believe in large portion sizes. We are convinced our customers appreciate getting their money’s worth and keep coming back for great BBQ at a good value.

Soulman’s currently owns and operates 21 North and East Texas locations in Allen, Cedar Hill, Forney, Garland, Greenville, Hurst, Lancaster, Lewisville, Mabank, Mesquite, Quinlan, Rockwall (2), Royse City, Terrell, Mansfield, Fort Worth, Red Oak, Sulphur Springs and Van. Coming soon to North Richland Hills. To learn more about Soulman’s Bar-B-Que, visit them
online at http://www.soulmans.com or on Facebook at
https://www.facebook.com/soulmansbbq.

Section iconCompany Overview

Headquarters
Royse City, Texas 75189 United States
NAICS Code
7225 - Restaurants and Other Eating Places
Founded
1974
Employees
51-200

Section iconFunding & Financials

  • $1M$10M

    Soulman's Bar-B-Que's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Soulman's Bar-B-Que's revenue is estimated to be in the range of $1M$10M

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