Insights

Brand transition Sport Heroes rebranded to United Heroes in December 2024, signaling a broader mission to activate collective power in the workplace. This presents an opportunity to engage existing and new clients around a refreshed value proposition focused on community, engagement, and well-being.

Market leadership Positioned as the European leader in employee engagement through a sense of community, United Heroes has a proven track record with 1000+ organizations and 3 million users across 150 countries, which can be leveraged to pursue large enterprise deals and multi-country deployments.

Scale and targets With 70 employees across Paris and Madrid and plans to expand into additional European markets, there is an opportunity to upsell to multinational firms seeking standardized engagement programs, as well as to partners seeking local presence in new regions.

Tech and data Utilize the existing tech stack including HubSpot, Tableau, Apache Airflow, Kubernetes, Salesforce, and Klaviyo to offer integrated marketing, analytics, and automation solutions, and to propose data-driven engagement metrics and ROI dashboards to potential clients.

Financial and milestones Reported revenue range of one to ten million USD and notable partnerships ( Paref Group, Great Place To Work France) indicate credibility and ongoing growth, enabling a focus on mid-market to enterprise opportunities with clear case studies and ROI narratives.

Similar companies to Sport Heroes (old page - now United Heroes)

Sport Heroes (old page - now United Heroes) Tech Stack

Sport Heroes (old page - now United Heroes) uses 8 technology products and services including HubSpot Analytics, Tableau, Apache Airflow, and more. Explore Sport Heroes (old page - now United Heroes)'s tech stack below.

Sport Heroes (old page - now United Heroes)'s Email Address Formats

Sport Heroes (old page - now United Heroes) uses at least 4 email formats:
Sport Heroes (old page - now United Heroes) Email FormatsExamplePercentage
First@sportheroes.comJohn@sportheroes.com
66%
Last@sportheroes.comDoe@sportheroes.com
25%
First.L@sportheroes.comJohn.D@sportheroes.com
9%
First@united-heroes.comJohn@united-heroes.com
100%

Frequently Asked Questions

What is Sport Heroes (old page - now United Heroes)'s official website and social media links?

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Sport Heroes (old page - now United Heroes)'s official website is united-heroes.com and has social profiles on LinkedIn.

How much revenue does Sport Heroes (old page - now United Heroes) generate?

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As of August 2026, Sport Heroes (old page - now United Heroes)'s annual revenue is estimated to be $1M - $10M.

What is Sport Heroes (old page - now United Heroes)'s SIC code and NAICS code?

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Sport Heroes (old page - now United Heroes)'s SIC code is 7361 - Employment Agencies and NAICS code is 541612 - Human Resources Consulting Services.

How many employees does Sport Heroes (old page - now United Heroes) have currently?

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As of August 2026, Sport Heroes (old page - now United Heroes) has approximately 27 employees across 6 continents, including Europe, Asia and North America. Key team members include Project Manager: M. D. D., Board Member: D. P. and Rédacteur Indépendant: R. B. Explore Sport Heroes (old page - now United Heroes)'s employee directory with LeadIQ.

What industry does Sport Heroes (old page - now United Heroes) belong to?

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Sport Heroes (old page - now United Heroes) operates in the Human Resources Services industry.

What technology does Sport Heroes (old page - now United Heroes) use?

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Sport Heroes (old page - now United Heroes)'s tech stack includes HubSpot Analytics, Tableau, Apache Airflow, Kubernetes, Salesforce, Sketch, Zendesk and Klaviyo.

What is Sport Heroes (old page - now United Heroes)'s email format?

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Sport Heroes (old page - now United Heroes)'s email format typically follows the pattern of First@sportheroes.com. Find more Sport Heroes (old page - now United Heroes) email formats with LeadIQ.

When was Sport Heroes (old page - now United Heroes) founded?

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Sport Heroes (old page - now United Heroes) was founded in 2014.
Sport Heroes (old page - now United Heroes) logo

Sport Heroes (old page - now United Heroes)

Human Resources ServicesÎle-de-France, France11-50 Employees

United Heroes is a European HR technology company focused on improving employee engagement by fostering a sense of community at work. Originating in 2014 as Sport Heroes, it developed activity-focused apps for running, cycling, and swimming, plus an enterprise platform designed to engage employees across roles and locations. In December 2024 the brand rebranded from Sport Heroes to United Heroes, aligning its identity with the mission to activate collective power in organizations.

It has worked with more than a thousand organizations, including Paris 2024, PwC, LVMH, Orange, Toyota, and L’OCCITANE, serving a global footprint of over 3 million users in 150 countries. The platform has supported charitable giving, with donations totaling over €5 million to various charities. Its operations are based in Paris, with a presence in Madrid, and it aims to expand further across Europe while maintaining a mid-sized team.

Section iconCompany Overview

SIC Code
7361 - Employment Agencies
NAICS Code
541612 - Human Resources Consulting Services
Founded
2014
Employees
11-50

Section iconFunding & Financials

  • $1M - $10M

    Sport Heroes (old page - now United Heroes)'s revenue is estimated to be in the range of $1M - $10M

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