Insights

Strong Market Presence Sportful has established itself as a leading cycling apparel brand, recognized as the best in the world according to recent industry accolades. This reputation creates opportunities for partnerships, sponsorships, and premium product placements within competitive sports and outdoor markets.

Expanding Product Lines With recent launches like the Hot Pack collection and specialized lines such as Giara gravel and Fiandre for challenging weather conditions, Sportful demonstrates ongoing innovation. This opens sales opportunities in high-performance outdoor and gravel biking segments, appealing to enthusiasts seeking technical gear.

Global Sponsorships Sportful’s history of sponsoring top national and professional sport teams enhances its brand visibility and credibility. Leveraging these associations can drive B2B sales to sports teams, clubs, and event organizers looking for reliable, high-quality technical apparel.

Diverse Market Reach Operating across cycling, mountain outdoor activities, and cross-country skiing, Sportful targets multiple high-growth outdoor activity markets. This diversification suggests opportunities for cross-promotional campaigns and expanding product offerings to adjacent outdoor sports and leisure sectors.

Innovation and Quality Focus Sportful's use of advanced materials and collaborations with media outlets like Velonews showcase its focus on performance and innovation. This positioning makes it highly attractive to premium outdoor retailers and specialty shops eager to offer cutting-edge technical apparel to dedicated athletes.

Sportful Tech Stack

Sportful uses 8 technology products and services including Google Analytics Enhanced eCommerce, Cloudflare, RSS, and more. Explore Sportful's tech stack below.

  • Google Analytics Enhanced eCommerce
    Analytics
  • Cloudflare
    Content Management System
  • RSS
    Content Management System
  • Microsoft Dynamics
    Enterprise Resource Planning
  • TweenMax
    Javascript Frameworks
  • Modernizr
    Javascript Libraries
  • LinkedIn
    Online Community Software
  • X-Content-Type-Options
    Web & Portal Technology

Sportful's Email Address Formats

Sportful uses at least 1 format(s):
Sportful Email FormatsExamplePercentage
F.Last@sportful.comJ.Doe@sportful.com
50%
F.Last@sportful.comJ.Doe@sportful.com
50%

Frequently Asked Questions

Where is Sportful's headquarters located?

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Sportful's main headquarters is located at Via Guglielmo Marconi, 81/83 Fonzaso, Veneto 32030, IT. The company has employees across 2 continents, including EuropeNorth America.

What is Sportful's official website and social media links?

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Sportful's official website is sportful.com and has social profiles on LinkedIn.

What is Sportful's NAICS code?

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Sportful's NAICS code is 7112 - Spectator Sports.

How many employees does Sportful have currently?

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As of October 2025, Sportful has approximately 51 employees across 2 continents, including EuropeNorth America. Key team members include Head Of Global Marketing: F. M.Senior Designer Custom Team: C. H.Senior Graphic Designer: M. D. P.. Explore Sportful's employee directory with LeadIQ.

What industry does Sportful belong to?

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Sportful operates in the Spectator Sports industry.

What technology does Sportful use?

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Sportful's tech stack includes Google Analytics Enhanced eCommerceCloudflareRSSMicrosoft DynamicsTweenMaxModernizrLinkedInX-Content-Type-Options.

What is Sportful's email format?

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Sportful's email format typically follows the pattern of F.Last@sportful.com. Find more Sportful email formats with LeadIQ.

When was Sportful founded?

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Sportful was founded in 1973.
Sportful

Sportful

Spectator SportsItaly51-200 Employees

Sportful history starts back in 1946, when the Cremonese family put into practice the idea of building up a spinning mill: Manifattura Valcismon.
With the years the production evolve to the realisation of an high quality undrewear, in the beginning just for internal market and after for the American one.
the turning point is in 1972, when Dr. Giordano Cremonese , that succeed to his parents at the head of the company, want to participate to the newborn Marcialonga, but he doesn't have the right clothing equipment. So he decide to create his own in the family company. That's the birth of SPORTFUL brand. In 1985, thrilled by the brilliant experience in Cross Country Ski, the company embark in a new adventure thanks to the growing request of technical Cycling clothing. 
In 1998, after the great results in Italian Cross Country Ski, Sportful decide that is time to expand business in foreign markets; in 2007 the company enter in the mountain clothing area, creating the brand KARPOS, a range of technical garments designed for outdoor activities: climbing, excursions and ski touring.

The company has been the technical sponsor of the best sport Teams...from Mapei & Tinkoff to the Italian National Team in cycling, the National Teams of France, Finland, Spain, Slovakia, Czech Republic in Cross Country Ski.

Section iconCompany Overview

Headquarters
Via Guglielmo Marconi, 81/83 Fonzaso, Veneto 32030, IT
NAICS Code
7112 - Spectator Sports
Founded
1973
Employees
51-200

Section iconFunding & Financials

  • $1M

    Sportful's revenue is estimated to be in the range of $1M

Section iconFunding & Financials

  • $1M

    Sportful's revenue is estimated to be in the range of $1M

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