Strategic acquisitions SQLI UK & MENA has recently expanded its capabilities through acquisitions, including Station10 in March 2026 and Levana in February 2024, signaling an active growth strategy in data analytics, AI, CX, commerce, and content services that can open cross-sell opportunities with existing clients.

Data and AI emphasis With a focus on data, analytics and customer intelligence, reinforced by recent acquisition of Station10, position SQLI to pursue opportunities with organizations seeking advanced analytics, data engineering and insight-driven digital experiences.

Digital experience leadership SQLI markets as a European digital experience provider rooted in technology, experience, design and data, suggesting upsell potential in end-to-end digital transformation programs for brands looking to enhance engagement and omnichannel experiences.

Tech stack depth Proficiency in Power BI, Qlik, Terraform, Docker, Azure DevOps, Magento, Microsoft Dynamics and SEO tooling indicates capability to modernize analytics, e-commerce, cloud-native deployments and data-driven marketing for clients across industries.

Mid-market footprint Small to mid-sized team (11-50 employees) with an established brand portfolio including LVMH, Adidas, L’Oréal and Nespresso presents clear cross-sell potential to larger enterprises seeking specialized digital partners for scalable growth and faster time-to-value.