Growing Revenue Potential StepUP IT Services operates within the mid-market segment with annual revenues estimated between 10 to 25 million dollars, indicating a substantial client base and a growing demand for managed IT services from businesses seeking digital transformation and cybersecurity solutions.

SMB Market Focus With a team of 11 to 50 employees, StepUP IT is well-positioned to serve small to medium-sized enterprises, creating opportunities to expand offerings such as cloud migration, virtualization, and cybersecurity support tailored to smaller organizations looking to modernize their IT infrastructure.

Technology Adoption The company utilizes advanced tech stacks including cloud services, virtualization, and bot management, indicating an openness to adopting innovative solutions, which can be leveraged to upsell latest cybersecurity and digital transformation packages to current clients.

Geographic Expansion Based in Eugene, Oregon, StepUP IT Services can target regional businesses expanding their IT capabilities, and develop strategic partnerships within local markets to enhance its service reach in the Pacific Northwest area.

Competitive Positioning As a regional MSP comparable to several global firms, StepUP IT can differentiate itself by emphasizing personalized service, local knowledge, and tailored consulting, creating sales opportunities through targeted outreach to organizations seeking reliable and customer-focused IT support.