Warehouse Management Solutions Sterling Commerce recently launched two new modules for their Sterling Warehouse Management Solution, indicating a focus on enhancing their supply chain capabilities. This presents a sales opportunity for companies looking to optimize warehouse operations and improve logistics efficiency.

Acquisition History Through acquisitions like Yantra Corporation and integration of B2B Gateway applications, Sterling Commerce has expanded its portfolio and expertise in supply chain and order management. Sales professionals can leverage these capabilities to offer comprehensive solutions to clients seeking robust business collaboration tools.

IBM Acquisition Impact Since being acquired by IBM, Sterling Commerce has strengthened its position in the market, particularly in B2B integration and supply chain management. Sales teams can capitalize on this credibility and the backing of a tech giant like IBM to attract enterprise clients in need of scalable and reliable solutions.

Revenue Range Alignment With a revenue falling in the $100M - 1B range, Sterling Commerce aligns with companies like Manhattan Associates and Axway. Understanding the competitive landscape and the financial strength of Sterling Commerce can guide sales strategies to target clients within a similar revenue bracket.

Partner Community Management By launching Partner Community Management applications, Sterling Commerce has demonstrated a commitment to facilitating seamless collaboration between businesses. Sales professionals can leverage this focus on partnership connectivity to pitch integrated solutions that enhance customer engagement and streamline operations.