Strategic Partnerships Stonewall has a track record of collaborating with major partners (e.g., Pearson, House of Kind) and launched Proud Employers to drive workplace inclusion. This suggests opportunities for co-branded campaigns, sponsored programs, and enterprise-level D&I partnerships with large employers and education-focused organizations.
Proud Employers Expansion The recent launch of Proud Employers and ongoing focus on workplace inclusion indicates a growing demand from corporate clients seeking to embed LGBTQ+ inclusion. There are upsell opportunities to expand to new companies, refresh existing programs, or offer enhanced benchmarking and impact reporting services.
Education Sector Focus Longstanding collaboration with Pearson on LGBT-Inclusive Curriculum guides signals openness to educational partnerships. There is potential to upsell curriculum integration programs, teacher training, and certification services to schools and publishing partners.
Digital Engagement Stonewall employs digital tools (Drupal, iCIMS, New Relic, Hotjar, Crazy Egg, Cookiebot, social ads) to manage campaigns and engagement. This presents opportunities to offer analytics, optimization, CRM integration, and accessibility improvements for donors, partners, and program participants.
Funding Diversification Recent revenue fluctuations and reduced cash reserves highlight a need for sustainable funding streams. There is room for sponsored campaigns, corporate giving programs, philanthropy partnerships, and grant-based services to stabilize income and expand impact programs.