Sustainability Focus Stora Enso's commitment to sustainability and renewable products presents a sales opportunity for eco-conscious businesses looking to source low-carbon, fiber-based solutions. Highlighting the recyclable and environmentally friendly nature of Stora Enso's products can appeal to customers aiming to reduce their ecological footprint.

Expansion into New Services Stora Enso's launch of Beyond Board Packaging Services indicates a strategic move to diversify its offerings. This expansion creates a potential sales avenue for companies seeking innovative and comprehensive packaging solutions beyond traditional options. Leveraging these new services can attract customers looking for cutting-edge packaging solutions.

Technology Integration By utilizing tech tools like Zigmund, LeadIn, and Python in its operations, Stora Enso showcases a technological edge. Businesses interested in efficiency gains and digitization within the paper and forest products industry can be targeted for solutions that align with Stora Enso's tech-savvy approach. Positioning Stora Enso as a forward-looking partner can attract tech-focused clientele.

Investment in Innovation Stora Enso's significant investment in a new lignin plant highlights a commitment to innovation. This investment can be leveraged as a selling point to customers seeking high-quality, sustainable raw materials for adhesives and composites. Positioning Stora Enso as a leader in advanced production processes can attract clients looking for cutting-edge materials.

Industry Recognition and Awards Stora Enso's recent award for Carton of the Year at a prestigious event positions the company as a top player in packaging excellence. Leveraging this accolade in sales pitches can attract customers seeking top-tier packaging solutions and industry-recognized partners. Highlighting the company's award-winning capabilities can help drive sales opportunities with discerning clients.