Strong Industry Presence Strasz Assessment Systems serves major clients like ETS, Prometric, and AICPA, demonstrating its reputation and reliable capabilities in the assessment software market. This positions the company well for expanding its client base within large educational and certification organizations seeking innovative assessment solutions.

Expanding Leadership The recent appointment of Rory McCorkle as VP of business development indicates strategic efforts to strengthen market outreach and grow sales channels, making the company more attractive to potential clients looking for dedicated expansion in the assessment technology sector.

Innovative Product Launch The launch of Pro in September 2020 shows Strasz's commitment to continuous innovation, offering new assessment tools that could appeal to organizations seeking advanced, customizable assessment platforms, opening opportunities for upselling or new customer acquisition.

Growth Potential With a revenue range of 25 to 50 million and a specialized professional focus, Strasz presents significant growth opportunities within the assessment technology industry, especially among mid-sized to large organizations looking for tailored assessment solutions with proven execution capacity.

Technology and Scalability Utilizing cloud-based and modern tech stack solutions, Strasz can provide scalable, compliant, and efficient assessment systems, appealing to clients prioritizing technological robustness and security, thus opening doors for enterprise-level sales opportunities.