Insights

Niche Ethical Positioning Studio Pia targets a premium segment with a strong emphasis on sustainability and ethical craftsmanship, presenting a unique selling point that appeals to consumers seeking luxury products with a conscience.

International Boutique Presence The brand’s collections are stocked across numerous specialist boutiques in 12 countries, providing multiple localized sales channels and opportunities for expanding retail partnerships.

Digital Innovation Focus With a tech stack that includes Shopify and social media tools like Facebook Pixel and Google Tag Manager, there is a solid foundation for targeted digital marketing efforts and direct-to-consumer online sales strategies.

Growth Potential Although currently generating modest revenue up to $1 million, the brand's rapid growth since 2017 suggests significant potential in capturing additional market share within the luxury ethical lingerie niche.

Founder-Led Brand Led by founder Pia Harpur, with extensive industry experience and a focus on innovative, ethically sourced products, the company has strong brand authenticity that can be leveraged to build customer loyalty and brand advocacy.

Studio Pia Tech Stack

Studio Pia uses 8 technology products and services including Facebook Pixel, Cloudflare CDN, Open Graph, and more. Explore Studio Pia's tech stack below.

  • Facebook Pixel
    Analytics
  • Cloudflare CDN
    Content Delivery Network
  • Open Graph
    Content Management System
  • Shopify
    E-commerce
  • Stimulus
    Javascript Frameworks
  • Ruby
    Programming Languages
  • hCaptcha
    Security
  • Google Tag Manager
    Tag Management

Studio Pia's Email Address Formats

Studio Pia uses at least 2 format(s):
Studio Pia Email FormatsExamplePercentage
First@studiopia.co.ukJohn@studiopia.co.uk
60%
Last@studiopia.co.ukDoe@studiopia.co.uk
40%

Frequently Asked Questions

Where is Studio Pia's headquarters located?

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Studio Pia's main headquarters is located at 203 213 Mare Street Unit 3.32 London, England n7 9dp United Kingdom. The company has employees across 1 continents, including Europe.

What is Studio Pia's official website and social media links?

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Studio Pia's official website is linkpop.com and has social profiles on LinkedIn.

What is Studio Pia's NAICS code?

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Studio Pia's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does Studio Pia have currently?

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As of February 2026, Studio Pia has approximately 2 employees across 1 continents, including Europe. Key team members include Founder / Creative & Brand Director: P. H.. Explore Studio Pia's employee directory with LeadIQ.

What industry does Studio Pia belong to?

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Studio Pia operates in the Retail Apparel and Fashion industry.

What technology does Studio Pia use?

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Studio Pia's tech stack includes Facebook PixelCloudflare CDNOpen GraphShopifyStimulusRubyhCaptchaGoogle Tag Manager.

What is Studio Pia's email format?

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Studio Pia's email format typically follows the pattern of First@studiopia.co.uk. Find more Studio Pia email formats with LeadIQ.

When was Studio Pia founded?

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Studio Pia was founded in 2017.

Studio Pia

Retail Apparel and FashionEngland, United Kingdom2-10 Employees

STUDIO PIA: LUXURY LINGERIE WITH A CONSCIENCE

A brand built to excite and inspire, with sustainability and ethics at the forefront of every decision.

Collections are ethically crafted in the UK & Europe, with a focus on fashion-led, creative design, and unique materials and details. Every garment is designed to flatter a range of body types, achieved through adjustable sections, allowing for a personalised fit.
Designs take reference from nature and the worlds of fine art and couture, where rich colours and textures meet striking shapes, with exquisite construction and craftsmanship.

In 2016, after spotting a gap in the market for lingerie that was both ethical and truly luxurious, and recognising a demand for her to launch her own line, our founder, Pia, began to develop her eponymous brand.
As a lifelong veggie, she was determined to create the first lingerie brand using exclusively cruelty-free, organic, peace silk.
Her vision was to design a collection of creative, investment pieces, which challenge preconceptions about ethical fashion aesthetics.
The brand launched in 2017 and has grown quickly ever since. Collections are now stocked internationally in specialist boutiques across 12 countries.

Pia Harpur, the woman behind Studio Pia, has been quietly establishing herself at the heart of the luxury lingerie industry since 2010.
Pia's background working for a range of lingerie brands, both established and start-up, gave her the insight and broad range of skills needed to go it alone.
Today Pia oversees all departments at Studio Pia and is responsible for the business development, creative direction and design of each and every collection, including the bespoke embroideries we are known for.

Section iconCompany Overview

Headquarters
203 213 Mare Street Unit 3.32 London, England n7 9dp United Kingdom
NAICS Code
448 - Clothing and Clothing Accessories Stores
Founded
2017
Employees
2-10

Section iconFunding & Financials

  • $1M

    Studio Pia's revenue is estimated to be in the range of $1M

Section iconFunding & Financials

  • $1M

    Studio Pia's revenue is estimated to be in the range of $1M

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