Acquisition Opportunity Sub Urban Riot was acquired by Trevco in August 2021, signaling potential alignment with a broader distribution network and centralized wholesale channels. Engage Trevco’s portfolio and consider co-marketing or cross-brand collaborations to expand reach.

Niche Brand California lifestyle brand with a focus on men and women’s apparel and notable media associations (Kale sweatshirt seen with Beyonce and It’s Always Sunny in Philadelphia). Leverage influencer-driven demand and storytelling in sales pitches to retailers and e-commerce platforms seeking trend-forward essentials.

SME Scale Small to mid-sized team (11-50 employees) and revenue under $1M, indicating vendors and partners who value nimble operations, quick decision-making, and favorable terms. Position as a strategic, low-risk supplier with scalable SKUs and favorable onboarding for retailers entering niche markets.

Tech Enablement Utilizes AWS, Cloudflare DNS, Webpack, Microsoft 365, PayPal and HTTP/3, suggesting robust e-commerce infrastructure and secure payment options. Highlight reliability, uptime, and modern tech integrations to retailers prioritizing seamless omnichannel experiences.

Growth Potential Recent acquisition and limited public revenue imply growth opportunities through wholesale expansion, private label partnerships, and licensing deals. Target distributors, boutiques, and online marketplaces seeking unique, media-backed fashion brands to add to their portfolios.