Insights

Global Expansion Supermetrics has recently expanded its presence by opening a Dublin office, creating up to 100 new jobs. This expansion indicates a strategic focus on scaling operations and catering to a broader customer base in Ireland.

Key Personnel Changes Notable hires like Anssi Rusi as co-CEO and new Product Directors signal a shift towards strengthening leadership and expertise. Leveraging these key personnel changes could open avenues for partnership opportunities and product collaborations.

Revenue Potential With a revenue between $50M - $100M and significant funding of $47M, Supermetrics presents itself as a financially stable organization. This financial health suggests potential for larger deals and partnerships with companies seeking reliable and established data integration platforms.

AI-driven Solutions Supermetrics' transition to an AI-driven platform with the launch of SplitMetrics AI positions the company as a forward-thinking player in the app marketing sector. Leveraging AI capabilities could attract businesses looking for innovative and data-driven solutions, presenting a sales opportunity for Supermetrics.

Data Integration Expertise Supermetrics assists over 750k marketers in moving data efficiently across various platforms. This expertise in data integration aligns with the growing need for seamless data flow in marketing operations. Highlighting this core competency can appeal to businesses seeking streamlined data processes and integrations, potentially leading to new clients and partnerships.

Supermetrics Tech Stack

Supermetrics uses 8 technology products and services including Looker, Visual Website Optimizer, Snowflake, and more. Explore Supermetrics's tech stack below.

  • Looker
    Analytics
  • Visual Website Optimizer
    Analytics
  • Snowflake
    Data Management Platforms
  • Prototype
    Javascript Frameworks
  • Clipboard.js
    Javascript Libraries
  • JavaScript
    Programming Languages
  • Java
    Programming Languages
  • PHP
    Programming Languages

Media & News

Supermetrics's Email Address Formats

Supermetrics uses at least 1 format(s):
Supermetrics Email FormatsExamplePercentage
First.Last@supermetrics.comJohn.Doe@supermetrics.com
89%
First@supermetrics.comJohn@supermetrics.com
6%
Last@supermetrics.comDoe@supermetrics.com
4%
First.L@supermetrics.comJohn.D@supermetrics.com
1%

Frequently Asked Questions

Where is Supermetrics's headquarters located?

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Supermetrics's main headquarters is located at Kaivokatu 10 A Helsinki, Uusimaa 00100 FI. The company has employees across 5 continents, including EuropeNorth AmericaAsia.

What is Supermetrics's official website and social media links?

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Supermetrics's official website is supermetrics.com and has social profiles on LinkedIn.

How much revenue does Supermetrics generate?

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As of January 2025, Supermetrics's annual revenue reached $75M.

What is Supermetrics's NAICS code?

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Supermetrics's NAICS code is 5112 - Software Publishers.

How many employees does Supermetrics have currently?

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As of January 2025, Supermetrics has approximately 397 employees across 5 continents, including EuropeNorth AmericaAsia. Key team members include Chief Sales And Marketing Officer: E. B.Chief Impossible (information) Officer (cio): D. D. W.Chief Customer Officer: C. R.. Explore Supermetrics's employee directory with LeadIQ.

What industry does Supermetrics belong to?

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Supermetrics operates in the Software Development industry.

What technology does Supermetrics use?

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Supermetrics's tech stack includes LookerVisual Website OptimizerSnowflakePrototypeClipboard.jsJavaScriptJavaPHP.

What is Supermetrics's email format?

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Supermetrics's email format typically follows the pattern of . Find more Supermetrics email formats with LeadIQ.

How much funding has Supermetrics raised to date?

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As of January 2025, Supermetrics has raised $47M in funding. The last funding round occurred on Aug 24, 2020 for $47M.

When was Supermetrics founded?

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Supermetrics was founded in 2013.
Supermetrics

Supermetrics

Software DevelopmentUusimaa, Finland201-500 Employees

Supermetrics helps over 750k marketers and analysts move data from popular marketing and ad platforms like Facebook, Google, and HubSpot to their favorite analytics, reporting, and data warehouse platforms. Over 15% of global ad spend is reported through Supermetrics.

Section iconCompany Overview

Headquarters
Kaivokatu 10 A Helsinki, Uusimaa 00100 FI
NAICS Code
5112 - Software Publishers
Founded
2013
Employees
201-500

Section iconFunding & Financials

  • $47M

    Supermetrics has raised a total of $47M of funding over 2 rounds. Their latest funding round was raised on Aug 24, 2020 in the amount of $47M.

  • $50M$100M

    Supermetrics's revenue is in the range of $50M$100M

Section iconFunding & Financials

  • $47M

    Supermetrics has raised a total of $47M of funding over 2 rounds. Their latest funding round was raised on Aug 24, 2020 in the amount of $47M.

  • $50M$100M

    Supermetrics's revenue is in the range of $50M$100M

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