Sustainability Leadership Targus demonstrates a strong commitment to environmental sustainability through its EcoSmart product line, utilizing recycled materials and energy-efficient technology, which appeals to eco-conscious corporate clients seeking greener office solutions.

Innovation Launches Recent product launches such as the Thunderbolt 5 Docking Station and new backpack designs at CES 2025 highlight Targus’s focus on advanced, high-performance accessories, presenting opportunities to upsell to organizations upgrading their tech infrastructure.

Market Expansion With a broad portfolio of productivity-enhancing solutions and partnerships catering to SMBs and Fortune 1000 companies, Targus is positioned to expand its enterprise sales by targeting large corporations investing in mobile and remote work equipment.

Growing Customer Base Targus’s increasing product innovation and participation in major industry events like CES and The Venetian indicate active efforts to attract and retain corporate clients seeking reliable, quality accessories, opening new cross-selling avenues.

Financial Opportunity With substantial revenues between 250M and 500M and recent $32M funding, Targus has resources to scale its sales efforts, particularly by leveraging its eco-friendly products and new technology offerings to appeal to sustainability-minded enterprise buyers.