Insights

Growing Retail Presence Tarocash has expanded to over 115 stores across Australia and New Zealand, indicating strong regional retail growth and potential for increased in-store support, marketing collaborations, and exclusive product launches.

Digital Engagement Opportunities With a tech stack that includes Optimizely, Facebook Pixel, and Google Tag Manager, Tarocash actively leverages digital tools for marketing and customer experience, revealing opportunities for tailored online campaigns and personalized shopping solutions.

Focus on Formalwear Specializing in men’s formal and smart-casual apparel, the company presents opportunities to promote new seasonal collections, accessories, and optional customization options to target formal event segments and professional clients.

Corporate and Event Collaborations Recent partnership with Rundle Mall and community charity initiatives suggest receptiveness to promotional collaborations, sponsorships, and exclusive in-store events that could drive foot traffic and brand visibility.

Market Positioning and Growth Potential Operating within a competitive retail industry with revenues between 10 to 25 million AUD, Tarocash is positioned for growth through targeted marketing, expanded product offerings, and digital sales strategies aimed at capturing additional market share.

TAROCASH Tech Stack

TAROCASH uses 8 technology products and services including Optimizely, Facebook Pixel, Amazon S3, and more. Explore TAROCASH's tech stack below.

  • Optimizely
    A/B Testing
  • Facebook Pixel
    Analytics
  • Amazon S3
    Content Delivery Network
  • Open Graph
    Content Management System
  • Zendesk
    Documentation Tools
  • Yoast SEO
    Search Engines
  • Google Tag Manager
    Tag Management
  • Tailwind CSS
    UI Frameworks

TAROCASH's Email Address Formats

TAROCASH uses at least 1 format(s):
TAROCASH Email FormatsExamplePercentage
FirstL@tarocash.com.auJohnD@tarocash.com.au
94%
First.Last@tarocash.com.auJohn.Doe@tarocash.com.au
6%

Frequently Asked Questions

Where is TAROCASH's headquarters located?

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TAROCASH's main headquarters is located at Australia. The company has employees across 3 continents, including OceaniaNorth AmericaEurope.

What is TAROCASH's official website and social media links?

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TAROCASH's official website is tarocash.com.au and has social profiles on LinkedIn.

What is TAROCASH's SIC code NAICS code?

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TAROCASH's SIC code is 5961 - Catalog and Mail-Order Houses NAICS code is 44-45 - Retail Trade.

How many employees does TAROCASH have currently?

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As of April 2026, TAROCASH has approximately 365 employees across 3 continents, including OceaniaNorth AmericaEurope. Key team members include Head Of Retail: M. B.Head Of Marketing And Creative: A. T. B.Head Of Product: S. B.. Explore TAROCASH's employee directory with LeadIQ.

What industry does TAROCASH belong to?

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TAROCASH operates in the Retail industry.

What technology does TAROCASH use?

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TAROCASH's tech stack includes OptimizelyFacebook PixelAmazon S3Open GraphZendeskYoast SEOGoogle Tag ManagerTailwind CSS.

What is TAROCASH's email format?

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TAROCASH's email format typically follows the pattern of FirstL@tarocash.com.au. Find more TAROCASH email formats with LeadIQ.

TAROCASH

RetailAustralia201-500 Employees

Tarocash was founded in 1987 by brothers Stephen and Michael Leibowitz, who brought with them a family heritage of menswear retailing from South Africa.
They began supplying menswear to retail outlets across Australia and quickly realised that Australian men were in desperate need of their own coordinated range of smart-casual clothing. By 1991 they had opened 5 stores.

Today, Tarocash has grown into one of Australia’s most successful menswear retailers, with over 115 stores across Australia and New Zealand.

With our extensive range of smart workwear and occasion wear, our customer will always be dressed the part. We specialise in men’s formalwear, and have all the bases covered – shirts, suits, blazers, chinos, dress pants, jeans, shoes & accessories. We search out the latest trends and tailor them to suit the everyday guy. We pride ourselves in offering a broader range of sizes, so we’ll always have the perfect fit, as well as providing friendly service and great styling advice in our stores. 

We proudly partner with numerous charities and organisations to help those in need. We donate unsold garments to the Red Cross, Upparel and Thread Together, while also raising donation funds for our official charity partner Make-A-Wish.

Section iconCompany Overview

Headquarters
Australia
SIC Code
5961 - Catalog and Mail-Order Houses
NAICS Code
44-45 - Retail Trade
Employees
201-500

Section iconFunding & Financials

  • $10M$25M

    TAROCASH's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    TAROCASH's revenue is estimated to be in the range of $10M$25M

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