Acquired by Wald Taste Traditions is currently under the Wald Family Foods umbrella since 2012, indicating potential cross-sell opportunities with Wald’s broader distribution network and customer base.

Mid-market scale With 11-50 employees and revenue in the 10M–25M range, there is room to partner on scalable manufacturing contracts, co-pack opportunities, or white-label programs that align with mid-market foodservice and retail channels.

Diverse product focus Strong emphasis on soups, sides, and Mexican specialties suggests upsell potential with complementary lines such as sauces, ready-to-heat meals, and meal kits for both foodservice and retail/deli customers.

Tech-enabled ops Use of iCIMS, WordPress, .NET stack, and data tools signals readiness for digital ordering, CRM-driven sales motions, and data-driven account targeting to streamline procurement and B2B partnerships.

SMB to scale Alignment with prominent players in the segment and a solid revenue base presents an opportunity to pursue distribution expansion, co-manufacturing agreements, and entry into larger, strategic retailer and foodservice accounts.