Growth scale Mid-sized IT services firm with 51-200 employees and annual revenue between 10M-25M, indicating a potential expansion budget for upgrading MFPs, managed IT, cloud, and cyber security solutions.

Integrated offerings Positioned as a one-stop provider combining print, managed IT, cloud computing, and data backup with security expertise, offering cross-sell opportunities to existing clients across multiple departments and lines of business.

Security emphasis Strong focus on protecting against data breaches, phishing, and ransomware presents a ripe avenue to upsell comprehensive cybersecurity services, incident response readiness, and ongoing threat monitoring to clients.

National reach local touch Part of Visual Edge with a national network and local service ethos enables scalable projects with rapid deployment while maintaining personalized support, ideal for enterprise-grade hardware and managed services rollouts.

Digital footprint Active tech stack including WordPress, WooCommerce, Google Cloud, and HubSpot indicates a modern, data-driven sales approach; leverage CRM and marketing automation to nurture SMB and mid-market prospects.