Strong Community Engagement As the largest independent student newspaper serving a major university and local community with a daily circulation of 15,000 and year-round digital content, The Badger Herald has a highly engaged and targeted audience ideal for advertising and partnership opportunities.

Digital Platform Expansion With a robust online presence utilizing modern web technologies, including WordPress and Cloudflare, the company is well-positioned for digital advertising solutions, sponsored content, and data-driven marketing initiatives.

Non-Profit Focus Operating as a 501(c)(3) non-profit, The Badger Herald often seeks partnerships aligned with educational, community, and nonprofit sectors, offering a strategic avenue for socially responsible brands aiming to align with community-focused media.

Market Potential Compared to similar university newspapers generating revenues between $10M to $25M, The Badger Herald's revenue range indicates growth potential, making it an attractive prospect for media and technology vendors looking to expand in the educational publishing space.

Partnership Opportunities Their use of advanced digital tools and focus on multimedia content creation present opportunities for collaboration with technology providers, content management solutions, and interactive advertising platforms targeting university audiences.