Insights

Expanding Store Network The Cheesecake Shop continues to grow its store footprint with recent openings such as the new location in Armstrong Creek, indicating ongoing expansion opportunities in regional markets that can benefit from enhanced supply chain and franchise support solutions.

Focus on Innovation Recent product innovations like Cake in a Can and 'Special Celebration' wedding cakes suggest strong potential for partnerships in bakery equipment, packaging, and ingredient supply chains to support new product lines.

Digital Transformation The appointment of a Chief Information Officer and Head of E-commerce reflects a strategic focus on digital channels and online growth, presenting opportunities for technology vendors offering e-commerce platforms, digital marketing, and customer engagement tools.

Brand Refresh Strategy The ongoing store refresh initiative provides an opening for vendors in retail design, store furnishings, and branding solutions to support the modernisation efforts and strengthen the franchise's visual appeal.

Community Engagement Partnerships with charities like Flinders Foundation demonstrate a community-centric approach, creating avenues for corporate social responsibility collaborations, sponsorship opportunities, and branded community campaigns that align with the company's values.

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The Cheesecake Shop Tech Stack

The Cheesecake Shop uses 8 technology products and services including Sizmek, AdRoll, Apple iCloud Mail, and more. Explore The Cheesecake Shop's tech stack below.

Sizmek
Advertising
AdRoll
Advertising
Apple iCloud Mail
Email
Microsoft 365
Email
Matter.js
Javascript Libraries
jQuery
Javascript Libraries
Moment.js
Javascript Libraries
CivicTheme
UI Frameworks

Media & News

The Cheesecake Shop's Email Address Formats

The Cheesecake Shop uses at least 1 format(s):

The Cheesecake Shop Email Formats	Example	Percentage
FirstL@cheesecake.com.au	JohnD@cheesecake.com.au	49%
First.Last@cheesecake.com.au	John.Doe@cheesecake.com.au	1%
FirstL@cheesecake.com.au	JohnD@cheesecake.com.au	49%
First.Last@cheesecake.com.au	John.Doe@cheesecake.com.au	1%

Frequently Asked Questions

Where is The Cheesecake Shop's headquarters located?

The Cheesecake Shop's main headquarters is located at 2 Lisbon Street, P/o Box 202. The company has employees across 5 continents, including OceaniaNorth AmericaEurope.

What is The Cheesecake Shop's official website and social media links?

The Cheesecake Shop's official website is cheesecake.com.au and has social profiles on LinkedIn.

What is The Cheesecake Shop's SIC code NAICS code?

The Cheesecake Shop's SIC code is 2052 - Cookies and Crackers NAICS code is 311 - Food Manufacturing.

How many employees does The Cheesecake Shop have currently?

As of January 2026, The Cheesecake Shop has approximately 411 employees across 5 continents, including OceaniaNorth AmericaEurope. Key team members include Ceo & Head Cake Decorator: S. B.Chief Information Officer: B. D.Chief Marketing Officer: R. B.. Explore The Cheesecake Shop's employee directory with LeadIQ.

What industry does The Cheesecake Shop belong to?

The Cheesecake Shop operates in the Food and Beverage Manufacturing industry.

What technology does The Cheesecake Shop use?

The Cheesecake Shop's tech stack includes SizmekAdRollApple iCloud MailMicrosoft 365Matter.jsjQueryMoment.jsCivicTheme.

What is The Cheesecake Shop's email format?

The Cheesecake Shop's email format typically follows the pattern of FirstL@cheesecake.com.au. Find more The Cheesecake Shop email formats with LeadIQ.

When was The Cheesecake Shop founded?

The Cheesecake Shop was founded in 1991.

The Cheesecake Shop

Q: What is The Cheesecake Shop's official website and social media links?

The Cheesecake Shop's official website is cheesecake.com.au. The Cheesecake Shop has social profiles on LinkedIn.

Q: How many employees does The Cheesecake Shop have currently?

The Cheesecake Shop has approximately 411 employees.

Q: What technology does The Cheesecake Shop use?

The Cheesecake Shop's tech stack includes C3.js, Radix UI, Open Graph, TikTok Pixel, PayPal.

Food and Beverage ManufacturingNew South Wales, Australia201-500 Employees

Australia and New Zealand's leading speciality cake and desert franchise system.  With just on 200 stores, most of which are franchised the company also operates an ingredients distribution business and related food manufacturing facilities.

The Cheesecake Shop brand is differentiated by its range of speciality cakes and deserts which are baked fresh at each store using standardised processes and recipes to ensure a consistent quality standard.  Recent innovations include the development of a range of 'Special Celebration' wedding cakes and the like as well as a range of smaller everyday treats designed for impulse purchase.

The company has recently announced a brand refresh initiative that will see stores progressively updated with a fresh and modern new look, over the next three years.