Insights

Innovative Adtech Platform Insticator's COOL Company offers a cutting-edge AI-driven advertising platform, COOLAI, which enables brands, agencies, and publishers to efficiently create, activate, and optimize omnichannel campaigns across CTV, digital display, search, and social channels. This integrated approach presents opportunities to upsell advanced creative automation and cross-channel activation solutions to existing clients seeking to enhance campaign performance.

Recent Industry Recognition Being recognized on the Inc. 5000 and Deloitte Technology Fast 500 lists highlights the company's rapid growth and market validation. This momentum indicates a strong demand for its performance-driven ad tech offerings, making it a strategic target for new clients or partners looking to leverage leading-edge advertising technology with proven success.

Strategic Acquisitions The acquisition of DCO specialist ADventori positions Insticator as a key player in Dynamic Creative Optimization technology. Companies seeking innovative personalization and optimization capabilities could find value in integrating or partnering with Insticator to enhance their programmatic and dynamic ad solutions.

Expanding U.S. Presence Recent appointment of a U.S. Head of Advertiser Sales for CTV and attribution solutions demonstrates the company's strategic focus on expanding its presence and sales efforts within the U.S. market. This creates opportunities for sales teams to engage potential clients looking for localized expertise and tailored advertising solutions in North America.

Strong Market Positioning With a revenue range of 10 to 25 million dollars and a focus on AI-powered, performance-driven advertising solutions, Insticator is well-positioned to attract mid-sized to large advertisers interested in measurable outcomes and innovative digital marketing approaches, presenting a compelling opportunity for agencies and brands seeking competitive advantages in digital media.

The COOL Company Tech Stack

The COOL Company uses 8 technology products and services including Insticator, DoubleClick Floodlight, Google Analytics 4, and more. Explore The COOL Company's tech stack below.

  • Insticator
    Advertising
  • DoubleClick Floodlight
    Advertising
  • Google Analytics 4
    Analytics
  • Apache Airflow
    Configuration Management
  • Cloudflare CDN
    Content Delivery Network
  • X-Content-Type-Options
    Web & Portal Technology
  • Google Search Console
    Web Analytics
  • CSS
    Web Tools And Plugins

The COOL Company's Email Address Formats

The COOL Company uses at least 2 format(s):
The COOL Company Email FormatsExamplePercentage
First.Last@insticator.comJohn.Doe@insticator.com
57%
First@insticator.comJohn@insticator.com
37%
LF@insticator.comDJ@insticator.com
3%
FL@insticator.comJD@insticator.com
3%
First.Last@cool.coJohn.Doe@cool.co
100%

Frequently Asked Questions

Where is The COOL Company's headquarters located?

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The COOL Company's main headquarters is located at New York, New York United States. The company has employees across 3 continents, including North AmericaAsiaEurope.

What is The COOL Company's phone number?

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You can contact The COOL Company's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is The COOL Company's official website and social media links?

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The COOL Company's official website is cool.co and has social profiles on LinkedInCrunchbase.

What is The COOL Company's NAICS code?

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The COOL Company's NAICS code is 51 - Information.

How many employees does The COOL Company have currently?

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As of May 2026, The COOL Company has approximately 60 employees across 3 continents, including North AmericaAsiaEurope. Key team members include Chief People Officer: G. F.VP Engineering: T. C.Executive Assistant To The Chief Executive Officer: S. P.. Explore The COOL Company's employee directory with LeadIQ.

What industry does The COOL Company belong to?

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The COOL Company operates in the Technology, Information and Media industry.

What technology does The COOL Company use?

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The COOL Company's tech stack includes InsticatorDoubleClick FloodlightGoogle Analytics 4Apache AirflowCloudflare CDNX-Content-Type-OptionsGoogle Search ConsoleCSS.

What is The COOL Company's email format?

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The COOL Company's email format typically follows the pattern of First.Last@insticator.com. Find more The COOL Company email formats with LeadIQ.

When was The COOL Company founded?

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The COOL Company was founded in 2012.

The COOL Company

Technology, Information and MediaNew York, United States51-200 Employees

The COOL Company is a leader in AI-driven advertising technology, unifying creative automation, campaign activation, and attribution intelligence into a performance-driven platform for brands, agencies, and publishers.

Fueled by proprietary AI infrastructure, intelligent agents, and first-party data, The COOL Company activates billions of impressions annually, driving greater investment efficiency, personalized creative, measurable performance outcomes, and stronger monetization. Its unified ad tech platform, COOLAI, enables customers to create, activate, and optimize omnichannel ad campaigns across CTV, digital display, search, and social channels with speed, precision, and transparency.

Section iconCompany Overview

Headquarters
New York, New York United States
Phone number
Website
cool.co
NAICS Code
51 - Information
Founded
2012
Employees
51-200

Section iconFunding & Financials

  • $50M$100M

    The COOL Company's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    The COOL Company's revenue is estimated to be in the range of $50M$100M

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