Strong Community Engagement As a university-affiliated publication with a dedicated student team and a long-standing history since 1960, Daily Titan presents a prime opportunity for educational and local community-focused advertising campaigns aimed at both student audiences and university stakeholders.
Digital Modernization With a tech stack including targeted ad platforms such as AppNexus, Magnite, and Tapad, Daily Titan is open to innovative digital advertising solutions, programmatic ad placements, and data-driven marketing strategies to enhance its ad revenue streams.
Recognition and Credibility Having received national student media awards in 2020, Daily Titan holds a notable reputation in student journalism, making it an attractive platform for brands seeking credibility and visibility among college-age demographics.
Security and Safety Content The recent focus on publishing the 2023 annual security report on campus indicates an openness to safety-related communications, offering opportunities for partnerships in public safety campaigns or security services tailored for university environments.
Market Position and Revenue Operating within a competitive space with revenues estimated between 25 and 50 million dollars and a stable employment base, Daily Titan offers a scalable platform for media and advertising partners aiming to reach a sizable, engaged college audience in California.