Specialized Consumer Insights The Diffusion Group offers targeted intelligence on consumer behaviors related to broadband media and technology, making it a valuable partner for companies seeking to understand or influence digital media consumption trends.

Niche Market Focus With a small team and revenues under $10 million, TDG Research operates in a highly specialized segment of the market research industry, creating opportunities for tailored, high-value research services for mid-sized technology and media companies.

Technology Enablement Utilizing advanced tech stacks including Fastly, Cloudflare, and social media platforms, TDG Research demonstrates a strong digital presence, which can be leveraged for collaborative research projects or data-sharing initiatives.

Growth Potential As a provider of actionable consumer insights in a rapidly evolving digital landscape, there are opportunities to expand service offerings, especially to larger tech and media firms seeking in-depth market analysis.

Market Collaboration Positioned alongside industry players like Parks Associates and Nielsen, TDG Research can partner with or provide complementary insights to larger research firms looking to deepen their understanding of consumer tech trends.