The Dixie Group
Textile ManufacturingGeorgia , United States501-1000 Employees
The Dixie Group is a leading marketer and manufacturer of high-end residential and commercial flooring. We are Fabrica, Masland, DH Floors and TRUCOR.
Leadership Transitions The recent retirement of long-tenured senior executives like Bill Waters indicates potential openings for new strategic initiatives. Engaging with management during this leadership transition could open opportunities to introduce innovative flooring solutions aligned with upcoming growth directions.
Market Expansion Dixie Group's recent launch of Dixie Home in 2003 demonstrates a focus on budget-conscious consumers, while their partnership with Highland Rivers Behavioral Health highlights community engagement. Exploring additional partnerships in healthcare, affordable housing, and community development projects could drive sales in underserved markets.
Product Portfolio Adjustments The sale of the AtlasMasland commercial business in 2021 indicates a strategic shift towards core residential and commercial flooring markets. Identifying emerging trends in sustainable and high-end flooring categories could position Dixie Group for future innovation and sales growth.
Technological Adoption The company's use of advanced technology stacks such as Microsoft 365 and ASP.NET presents opportunities to leverage digital marketing and e-commerce channels further. Offering tailored solutions or digital partnership opportunities could enhance sales pipeline development.
Competitive Positioning With revenue estimates between $50 million and $100 million and a mid-sized workforce, Dixie Group is positioned as a key competitor in the textile flooring industry. Building strategic alliances with buying groups and leveraging their regional expansion efforts can create new sales channels and increase market share.
The Dixie Group uses 8 technology products and services including Adobe GoLive, Microsoft 365, jQuery, and more. Explore The Dixie Group's tech stack below.
| The Dixie Group Email Formats | Percentage |
| First.Last@dixiegroup.com | 93% |
| First@dixiegroup.com | 1% |
| Last.F@dixiegroup.com | 2% |
| Last.First@dixiegroup.com | 1% |
| Fir.Last@dixiegroup.com | 2% |
| FirstMiddle.Last@dixiegroup.com | 1% |
| First.Last@thedixiegroup.com | 98% |
| F.Last@thedixiegroup.com | 1% |
| FirstLast@thedixiegroup.com | 1% |
Textile ManufacturingGeorgia , United States501-1000 Employees
The Dixie Group is a leading marketer and manufacturer of high-end residential and commercial flooring. We are Fabrica, Masland, DH Floors and TRUCOR.
The Dixie Group's revenue is estimated to be in the range of $50M$100M
The Dixie Group's revenue is estimated to be in the range of $50M$100M