Digital revenue expansion THG specializes in helping media companies grow digital ad revenue, indicating a primary sales opportunity to offer targeted digital monetization strategies, programmatic advertising packages, and multi-channel ad sales representation.

Leadership with scale Steve Hedlund’s extensive leadership background and the small team size suggest is a lean, high-margin consulting model. Opportunity exists to pitch scalable, retainer-based advisory services or fractional chief revenue/strategy roles to accelerate client growth.

Tech stack leverage THG currently uses accessible platforms (Squarespace, Wix, Google Workspace/Cloud) which presents a chance to upsell streamlined, enterprise-grade marketing automation, CRM integration, analytics, and ad tech partnerships that fit their client projects.

Revenue growth focus With reported revenue between one and ten million and a client base in media publishing, there is potential to target mid-market publishers seeking to reinvent revenue models, including sponsorships, native advertising, and digital subscription monetization.

Strategic partnerships THG offers marketing and sales representation; there’s an opportunity to establish co-selling alliances with larger agencies or executive search firms serving media clients to extend THG’s reach into larger publisher accounts.