Weddings and Events The Homestead already offers multiple wedding sites and versatile reception spaces, along with meeting facilities, creating a strong opportunity to partner with wedding planners, corporate retreat organizers, and event management platforms to grow destination weddings and meetings.

Four Season Appeal With a true four season resort featuring beaches, golf, spa, and dining in summer and skiing, snowboarding, and winter activities in winter, there is a clear path to season specific packages and bundled experiences that drive occupancy year round and cross sell across amenities.

Awards and Credibility Having earned recognition such as Best of Hour Detroit, the Homestead can leverage prestige in outreach to luxury travel networks, planners, and premium operators to command higher value for weddings, retreats, and special events.

Corporate and Incentives The established meeting facilities and capacity for varied group sizes position the property for corporate retreats, incentives, and associations meetings, with selling points around full service catering, AV, spa, golf and team building activities.

Digital Marketing Uplift The existing tech stack including Google Tag Manager and CDN usage suggests readiness for data driven marketing; offer opportunities to optimize direct bookings, loyalty programs, SEO and paid media to boost occupancy and reduce reliance on OTA channels.