Insights

Niche Market Focus The company's commitment to providing safe, allergen-aware products positions it strongly within the specialized food allergy market segment, presenting opportunities to partner with allergy clinics, pediatric healthcare providers, and allergy-focused retail outlets to expand distribution channels.

Community Engagement With a portion of proceeds donated to allergy and asthma research, the company appeals to health-conscious and socially responsible consumers, enabling cross-promotional collaborations and brand loyalty initiatives with nonprofits, health organizations, and educational programs.

Product Innovation Recent product launches like popcorn quinoa chips demonstrate an innovative approach to allergen-safe snacks; leveraging new product development and seasonal or limited editions could attract fresh customer interest and increase repeat purchases.

Digital Presence The company's utilization of multiple digital tools and platforms indicates a strong digital marketing and e-commerce strategy, which can be expanded via targeted campaigns and influencer partnerships to boost online sales and customer engagement.

Growth Potential With a revenue range of up to ten million dollars and recent capital infusion, there is significant potential for sales expansion through regional retail partnerships, private label opportunities, and expanding product lines tailored to diverse dietary needs.

The Safe + Fair Food Company Tech Stack

The Safe + Fair Food Company uses 8 technology products and services including Skimlinks, TrackJS, cdnjs, and more. Explore The Safe + Fair Food Company's tech stack below.

  • Skimlinks
    Affiliate Advertising Networks
  • TrackJS
    Analytics
  • cdnjs
    Content Delivery Network
  • Mailgun
    Email
  • Handlebars
    Javascript Frameworks
  • Klaviyo
    Marketing Automation
  • Printful
    Personalization
  • Facebook
    Widgets

The Safe + Fair Food Company's Email Address Formats

The Safe + Fair Food Company uses at least 1 format(s):
The Safe + Fair Food Company Email FormatsExamplePercentage
First@safeandfair.comJohn@safeandfair.com
49%
Last@safeandfair.comDoe@safeandfair.com
1%
FirstL@safeandfair.comJohnD@safeandfair.com
1%
First@safeandfair.comJohn@safeandfair.com
49%

Frequently Asked Questions

Where is The Safe + Fair Food Company's headquarters located?

Minus sign iconPlus sign icon
The Safe + Fair Food Company's main headquarters is located at 1 North Lasalle Street Chicago, Illinois United States. The company has employees across 2 continents, including North AmericaAfrica.

What is The Safe + Fair Food Company's official website and social media links?

Minus sign iconPlus sign icon
The Safe + Fair Food Company's official website is safeandfair.com and has social profiles on LinkedInCrunchbase.

What is The Safe + Fair Food Company's NAICS code?

Minus sign iconPlus sign icon
The Safe + Fair Food Company's NAICS code is 722 - Food Services and Drinking Places.

How many employees does The Safe + Fair Food Company have currently?

Minus sign iconPlus sign icon
As of February 2026, The Safe + Fair Food Company has approximately 12 employees across 2 continents, including North AmericaAfrica. Key team members include Ceo: W. H.Chief Financial Officer: G. M.Chief Financial Officer + Chief Operations Officer: T. R.. Explore The Safe + Fair Food Company's employee directory with LeadIQ.

What industry does The Safe + Fair Food Company belong to?

Minus sign iconPlus sign icon
The Safe + Fair Food Company operates in the Food and Beverage Services industry.

What technology does The Safe + Fair Food Company use?

Minus sign iconPlus sign icon
The Safe + Fair Food Company's tech stack includes SkimlinksTrackJScdnjsMailgunHandlebarsKlaviyoPrintfulFacebook.

What is The Safe + Fair Food Company's email format?

Minus sign iconPlus sign icon
The Safe + Fair Food Company's email format typically follows the pattern of First@safeandfair.com. Find more The Safe + Fair Food Company email formats with LeadIQ.

How much funding has The Safe + Fair Food Company raised to date?

Minus sign iconPlus sign icon
As of February 2026, The Safe + Fair Food Company has raised $10M in funding. The last funding round occurred on Jun 29, 2017 for $10M.

When was The Safe + Fair Food Company founded?

Minus sign iconPlus sign icon
The Safe + Fair Food Company was founded in 2017.

The Safe + Fair Food Company

Food and Beverage ServicesIllinois, United States11-50 Employees

Food for All(ergies) at Fair Prices. The Safe + Fair Food Company hopes to make living with food allergies a little easier. We work to raise community awareness about what it means to live free from ingredients that can cause harm. 3% of proceeds are donated to the Sean N. Parker Center for Allergy and Asthma Research at Stanford University.  

We also maintain the highest standards in creating a range of tasty products that help you live free from what you need to avoid while enjoying clean ingredients that work for you. SAFE + FAIR products help expand comfort and ease for food-allergic families and grow inclusive communities who come together with a shared love of food.

Our Story

Over lunch one day, longtime best friends Dave and Pete found themselves sharing food allergy frustrations. Both dads were stressed out by the lack of safe foods for their kids, Abby and Remy, both of whom happened to have nut allergies. 

Fed up with scrutinizing labels and constantly reminding other parents to do so, Dave and Pete agreed: safe products were hard to find or too expensive. Also, pricey “food allergy brands” totally failed to appeal to the nut-allergic kids — much less the non-allergic ones. No fun for anyone! 

Dave and Pete set out to make living with food allergies easier and more delicious for families like theirs. The founders set their sights on creating products both safe for food allergic kids AND appealing to kids without food allergies. 

To make products SAFE + FAIR means offering clear information and affordable prices — so whoever does the shopping can make easier, faster, more inclusive choices. And that’s how The Safe + Fair Food Company was born.

Section iconCompany Overview

Headquarters
1 North Lasalle Street Chicago, Illinois United States
NAICS Code
722 - Food Services and Drinking Places
Founded
2017
Employees
11-50

Section iconFunding & Financials

  • $10M

    The Safe + Fair Food Company has raised a total of $10M of funding over 1 rounds. Their latest funding round was raised on Jun 29, 2017 in the amount of $10M.

  • $1M$10M

    The Safe + Fair Food Company's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $10M

    The Safe + Fair Food Company has raised a total of $10M of funding over 1 rounds. Their latest funding round was raised on Jun 29, 2017 in the amount of $10M.

  • $1M$10M

    The Safe + Fair Food Company's revenue is estimated to be in the range of $1M$10M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.