Growing Regional Presence The Straits Lighting Company is expanding beyond the Midwest into other regions of the United States, presenting opportunities to target new distribution channels and local distributors eager for high-efficiency LED lighting solutions.

Government and Large Institution Focus Their existing clientele includes large-scale government and institutional clients such as airports, school districts, and municipal entities, indicating strong potential for sales to public sector organizations seeking energy-efficient upgrades.

Energy Efficiency and Cost Savings The company's emphasis on providing lighting audits and maximizing rebate participation makes them a valuable partner for businesses and organizations aiming to reduce energy costs through sustainable lighting solutions.

Mid-Sized Market Opportunity With annual revenues between 1 and 10 million dollars, The Straits Lighting Company is well-positioned to engage mid-sized organizations and facilities investing in LED upgrade projects, offering scalable, cost-effective lighting solutions.

Leveraging Technology and Partnerships Their use of cloud-based tech and strategic partnerships like Industrial Supply Products highlights opportunities to collaborate with supply chain distributors and technology partners to expand sales outreach and improve product deployment.